Analysts: Microsoft Toe in CRM Water Will Make Big Waves
The giant that sets the rules in virtually every market it enters is about to jump into CRM, according to the Aberdeen Group analysts who authored “Microsoft: Changing the Face of CRM.”
My spin:I’m not exactly sure what’s going on, Aberdeen must have some inside info, but in any case MS’ move into the CRM market is going to be pretty interesting, stay tuned. CRM will be sold as a subscription service and be part of.Net. I assume it’ll be tied into Great Plains Small Business Manager and hopefully other bCentral services.