Yahoo! Small Business continues to grow and add value. It’s newly launched Ad Manager let Yahoo Store businesses create online advertising campaigns to drive traffic to their stores and/or individual products.
An alliance with GotMarketing and Comisssion Junction helps Yahoo’s customers send rich text email messages and reach a network of affiliates also.
Ad Manager lets merchants create banner ads using product shots from their store, combined with creative text and the ability to choose from a variety of background colors. The merchant purchase impressions targeted by keywords from Yahoo! search.
Ad Manager costs a minimum of $100 per month.