E-MAIL NEWSLETTERS CREATE CUSTOMER LOYALTY

News Scan: Companies wanting to create a closer relationship with their customers and clients can do so by initiating an e-mail newsletter program, according to the Nielsen Norman Group, but firms using this tactic must be careful to steer clear of looking like spam. (full story)

The following two tabs change content below.
Ramon Ray, Editor & Technology Evangelist, Smallbiztechnology.com . Editor and Founder, Smart Hustle Magazine Full bio at http://www.ramonray.com . Check him out on Google Plus, Twitter or Facebook