IBM Hopes To Keep ThinkPad Ahead of the Pack

IBM has a lot at stake. ThinkPad accounted for $6.4 billion, or 7.5 percent, of the company’s total 2001 revenue, based on figures from Gartner Dataquest.
Carolyn Richter, 22, a senior at the University of North Carolina at Chapel Hill, has, for the most part, been satisfied with the IBM ThinkPad computer she bought three years ago. The machine meets her needs, mostly typing papers and surfing the Web, and has been durable.
But when Richter, a math major from the Macon County town of Franklin, prepares to buy a new computer next year, she will shop around. She worries that her ThinkPad became outdated too quickly and thinks that other laptops, namely Sony’s Vaio, are “really cool.”
“I’m not going to go definitely straight to another IBM,” she said. “I’ve not been so satisfied with it that I’m going to stick with it for the rest of my life.” (full story)
My spin:Thinkpads are one of the best notebooks you can buy. They are not the cheapest but one of the best…HOWEVER, Dell, Toshiba and Sony make pretty good models as well.


About Ramon Ray

Ramon Ray, Marketing & Technology Evangelist, & Infusionsoft. Full bio at . Check him out on Google Plus, Twitter or Facebook