Sun Lures Sony from Microsoft

My spin: Wow, Microsoft is really taking a beating here!
Meta Group’s Steve Kleynhans speculated that Sun offered Sony the software at a price so low that it represents only a nominal profit for Sun. Sony (NYSE: SNE) has announced it will replace Microsoft Office with Sun Microsystems (Nasdaq: SUNW) ‘ StarOffice suite on most of its desktop PCs sold in Europe.
The Japanese computer maker said the switch will affect PCs sold in the United Kingdom, Germany, Italy, France, Spain and Switzerland. Sun has announced that discussions are under way to place the company’s StarOffice 6.0 software on Sony PCs in other countries, too.
“I’m surprised that more PC manufacturers haven’t done this,” said Steve Kleynhans, an analyst with Meta Group. Kleynhans told NewsFactor that because of the cost factor, Microsoft (Nasdaq: MSFT) alternatives like StarOffice are attractive to PC makers.
(full story)


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Ramon Ray, Marketing & Technology Evangelist, & Infusionsoft. Full bio at . Check him out on Google Plus, Twitter or Facebook