News Factor: Whoa! Intel’s New – Slower – Chip?

My spin: I told you the chip wars were heating up…now it’s no more about speed (in this cas) but about longer battery life and wireless connectivity for your mobile device.

Intel might actually end up bolstering the arguments its rivals have long made — that chip speed is hardly everything when it comes to gauging processor performance.
Intel (Nasdaq: INTC) wants to take your mind off chip speeds — especially if you’re going to be in the market for a new laptop. That might sound crazy to anyone who has watched Intel constantly crank out newer, faster chips — and constantly try to convince consumers and corporations that the speediest semiconductor is the answer to all their computing prayers. But in a reversal of emphasis, Intel is about to start pressing the public to buy laptops with new brains that aren’t faster than existing ones. Instead of simply running more rapidly, says Intel, its new laptop chip will result in better overall performance in real-world applications. (full story)


About Ramon Ray

Ramon Ray, Marketing & Technology Evangelist, & Infusionsoft. Full bio at . Check him out on Google Plus, Twitter or Facebook