News Factor: IBM Targets Low-End Database Market

My spin: This move is to be expected more and more. Big business applications will get scaled down in price (and features) and sold to small-medium sized businesses.
News Clip: IBM is set to release a database-management application targeting small and mid-size businesses. Called DB2 Express, the tool is a pared-down version of Big Blue’s market-leading DB2 database tool. “I think it’s a powerful move by IBM to get into this space,” says Meta Group analyst Charlie Garry. (full story)


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Ramon Ray, Marketing & Technology Evangelist, & Infusionsoft. Full bio at . Check him out on Google Plus, Twitter or Facebook