News Factor: Is ‘CRM’ a Dirty Word?

My spin: No – it’s not a dirty word.
News Clip: CRM has become infamous for a collection of problems — overspent budgets, integration snarls, sluggish user adoption — that have plagued projects over the past several years. Have they tarnished the field’s reputation irreparably? Perhaps not, according to some experts, but “CRM” may in fact be a dirty word for now…(full story)


About Ramon Ray

Ramon Ray, Marketing & Technology Evangelist, & Infusionsoft. Full bio at . Check him out on Google Plus, Twitter or Facebook