My spin: Establishing a reseller channel is paramount to the success of selling products and services. Selling direct can only go so far and takes a LOT of money. But to get SMBs to invest several thousand dollars takes the selling, patience and skill of a reseller.
CHANTILLY, Va. – July 1, 2003 – Icode, Inc., developer of the first integrated enterprise resource planning solution for small businesses (“mini-ERP” solution) today announced the certification of its first 142 independent ERP representatives. The company launched its Icode Certified ERP Representative, or “ICER” distribution model on April 29, 2003 to help more small businesses benefit from its “mini-ERP” software through distribution and implementation services at a local level. Within two months of the program’s launch, ICERs have already made revenue contributions to Icode by selling Icode’s award-winning EverestÆ “mini-ERP” small business management software.
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