NEW YORK – There’s a reason that Nokia, the Finnish company with a flair for the design and marketing of mobile phones, is the market juggernaut that it is. It knows how to grab eyeballs.
Nokia, (nyse: NOK – news – people ) more than any other company in the mobile-phone business, has turned what used to be an uncommon purchase made maybe once every three or four years into an impulse buy. When teenagers around the world started gabbing into brightly colored wireless phones in the late 1990s, more often than not they were Nokia phones. (full story)
My spin: So, usability is important
Latest posts by Ramon Ray (see all)
- Vistaprint Report Says Many Consumers Will Shop More Small Businesses in 2018 - October 2, 2017
- Kensington Announces Ultimate Presenter with Virtual Pointer - October 2, 2017
- Zoho Enables Real Time Messaging with Cliq - October 1, 2017