Business and Consumer Technology Confidence Strong; Higher Spending Ahead

The Technology Confidence Index (TCI) — a new quarterly consumer and business technology survey from Ziff Davis Media’s PC Magazine — indicates that business and consumer technology spending is rising. Half of PC Magazine subscribers — influential technology buyers — expect to spend more on technology in 2004 than in 2003. PC Magazine’s TCI which was fielded in September 2003 surveyed more than 4,700 technology influencers.
“While we’re not surprised to see that people expect positive IT growth, we’re impressed by the breadth of confidence,” said Michael J. Miller, editor- in-chief of PC Magazine. “With new technologies coming out, and the current market growing faster than expected, we expect confidence to continue to climb.”
IT professionals are overwhelmingly positive that now is a good time for companies to make big investments in new information technologies:
* 83% say that now is a good time to make major technology investments
* 17% say that now is not a good time
Large portions of IT professionals expect their workplace to purchase more of the following equipment next year as compared to 2003:
* Computers – 52%
* Software – 51%
* Networking – 40%
* Peripherals – 38%
* IT Services – 25%