I’ve always said that Gateway is going to have to get smaller – unfortunately – if it wants to live profitably.
Gateway’s new management, from eMachines, know that in order to sell online and via retail you do not need a lot of staff. Also there’s no need for Gateway branded retail stores when the Circuit City’s of the world already have the infrastructure.
Forbes is reporting that Gateway Inc. (nyse: GTW – news – people), the money-losing consumer electronics and personal computer maker, is considering a range of options to return to profitability, including cutting about half of its work force, a person familiar with the situation said.
Gateway has already made a number of moves to shed costs, including multiple rounds of layoffs, and analysts, told of the moves on Wednesday, said they were not surprised. (full story)
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