I’ve been at SMBNation for the past two days and am simply amazed at the breadth of courting they’re doing for their partners, especially their small business partners.
Microsoft’s Small Business Specialist designation is a way for MSFT to give credibility and support (both technology and marketing) to partners that specialize in the small business market.
There are few vendors I know of, who court in deed and word small business partners like Microsoft does.
A successful partner needs help in two main ways 1) understanding the vendor’s technology 2) marketing technology solutions to their customers
In both of these ways, Microsoft is investing considering time and money to help their partners help themselves.
Remember to listen to the SMBNation audio.
Latest posts by Ramon Ray (see all)
- Talk Triggers. Get New Customers with Word of Mouth Marketing? New Book by Jay Baer and Daniel Lemin - September 24, 2018
- Better and Easier Wifi Management with Linksys Cloud Manager - September 20, 2018
- How A Beauty Company Keeps Its Tech Edge – CTO Interview. Outsource and Get Expert Help. - September 18, 2018