There are two main reasons people shop on eBay 1) low price 2) breadth of inventory. I’ve shopped on eBay many times – quite successfully. However, sometimes you can get burned and pay for something that never comes.
This happened to a Business Week reporter recently. He writes I had a very uncharacteristic experience on eBay recently, as I wrote recently here. For the first time in literally hundreds of transactions on eBay, I was stiffed. One of eBay’s biggest sellers, Glacier Bay DVD, ran into still-mysterious problems and apparently didn’t send merchandise that hundreds or even thousands of customers paid for.
On thing that “saved” his money is that he signed up with buySAFE, the company that offers bonding to online merchants.
If you are buying on eBay and want to better protect yourself from fraud consider a service such as buySafe.
Remember, however, don’t leave your intuition and common sense out of the buying process.