When a technology vendor has a new “partner” (reseller or otherwise) complete the necessary certification to earn a certain designation with it – it’s not really that big of a deal to me. Cisco, Intel, Intuit, HP, Oracle and just about every technology vendor have certified partners of some level or another.
I think, however, that it’s admirable and interesting how Microsoft is really boosting its newly developed Small Business Specialist Program of certified tech consultants who are focused and trained on small businesses.
In each city, Microsoft (and in this case the specialists made the announcements) announces who is the FIRST certified Small Business Specialist Program. The newest announcements are in Los Angeles and Chicago – SADA Systems, Inc and Glaser Technology, Inc. respectively.
As one of the requirements for attaining Small Business Specialist status, Glaser Technology, Inc. (and any specialist) had to pass Microsoft’s Small Business Sales and Marketing Skills Assessment, designed to test the company’s knowledge of the dynamics and dependencies of the small-business market, as well as the value to small business of several software solutions, including Windows XP Professional, Microsoft Office 2003 and Windows Small Business Server 2003. In addition, at least one individual in the company had to pass a certification exam that measures the ability to design and implement solutions for the small and medium-sized business by using Windows Small Business Server 2003 and the Windows Server System.
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