HP is the leading vendor, overall in printing. It revolutionized the world of business and consumer printing. Laser Jets and Ink Jets are as popular as “Clorox”.
I’m always pleased to read when companies invest in the peripherals of their business as HP has done and continues to do.
What do I mean?
HP purchased Tablo Inc, which is a Boston company which allows people to simply and efficiently arrange and print text, graphics and photos from the web. This is made possible by Tabblo’s custom template engine, using an AJAX-enriched interface.
“HP’s goal is to make printing content from the web the easiest and best experience possible for people – whether they are printing a simple map or a book of their favorite blogs,” said Vyomesh Joshi, executive vice president, Imaging and Printing Group, HP. “By acquiring Tabblo’s technology and making it available to companies that host popular websites, HP will be firmly on the path to becoming the print engine of the web.”
In HP’s battle against Lexmark, Xerox, Dell, Canon, Brother, Epson and other vendors, acquisitions like this will help ensure that it’s not only selling hardware, but also selling and/or integrating software to POWER its hardware and make the printing experience much better.