Last Wednesday as I was walking in mid-town Manhattan, I wondered why there were more people than normal in the streets.
Well as I was hitting the streets, to catch a train, a steam pipe had exploded a few blocks from where I was walking hurling steam and debris in the air.
It’s now going on into the 5th day and there are projections that the 125 businesses in the affected areas could lose hundreds of millions of dollars.
What can they do now? What could they have done to be better prepared?
– Business insurance (insurance for just about everything can come in handy when something like this happens)
– Having all your business data backed up and off site
– Having contact information for all your customers (you can encourage them to buy online, keep them updated on what’s happening and etc)
– If you rely on foot traffic, but your business is closed why not consider partnering with another retailer on a temporary basis (just hope they don’t keep your customers)
– If you’ve been building an online business, in times of a disaster is definitely the time to ramp up those plans