Archive of July 2009

Find Customers Beyond the Search Engines: Cost-per-Click Advertising on Niche Websites

The appeal of cost-per-click advertising through search engines like Google, Yahoo and Microsoft is that you can reach potential customers based on keywords – presumably, what they are searching for. Using a pay-per-click advertising program like Google Adwords can be simple, even for the smallest of businesses. However, if your product is geared toward a […]

Office Depot Contest: How Smart Are You Surviving

Office Depot is conducting a search for the nation’s best and smartest small businesses through its “Adopt a Small Business Contest.” This contest is awarding more than $1 million in prizes by recognizing 500 small businesses nationwide for their smart survival strategies. To enter, a small business can upload an original two-minute video at […]