Book Review: LinchPin: Are You Indispensable? (Seth Godin)

linchpin-book-cover-51fMyB3O1TL._SL500_AA300_.jpgI’ve got a stack of great books to read and review. I’m so behind, but one must start somewhere. The first book in the “re-launch” of my review series, as it were, is Seth Godin’s book, LinchPin: Are You Indespensable. I know the book is not “new” as in just printed, but it’s been relatively recently, so it’s “new” enough.
I’ll grade books on a 1 – 5 rating. With 5 being “you’ve got to buy this book today and buy 20 copies for all your friends and keep your competitors from reading it.” For books that rate a 1…..
I’d give this book a 3.5.
I found the opening pages of the book great. The book gives us hope and insight that we all, whatever our profession and/or professional status, can be Linchpins. Seth is great at awesome anecdotes to illustrate his point.
What’s a Linchpin?
This means that when we leave a job, people cry and mourn at the loss of seeing us go.
Unlike a cook at a McDonald’s that’s paid at or near minimum wage and is simply a cog in the factory. When they go someone else replaces him or her.
Seth said that Sir Richard Charles Nicholas Branson, CEO of Virgin, is nothing special. Most of the work he does during a day, anybody can do. But the small percent of time that he really gets paid for is THINKING. It’s his brain. His UNIQUE (Linchpin) way of thinking of great products, relationships, etc for Virgin to expand, grow and innovate as a company.
Why did I give the book a 3.5. I felt that a lot of the book was repetitive. In fact, I think Seth could have made this a much smaller booklet and got the insight covered just the same.
It’s a great book. All should read it. But the repetitiveness left me annoyed after a while.


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Ramon Ray, Marketing & Technology Evangelist, & Infusionsoft. Full bio at . Check him out on Google Plus, Twitter or Facebook