Bloglines RSS Reader Shut Down: Push vs Real Time Search Information

RSS reader service Bloglines, owned by will be shut down as of 1 November 2010 according to a blog post on’s blog. This is not surprising, but sad.
I have not checked my RSS feeds for several weeks (months?). Although I had already switched from Bloglines to Google Reader several months ago, I know Bloglines was still a viable alternative and serving many information consumers.
I found that with my increased use of Twitter (as I was simply following what everyone else was/is doing) and just plain busy, it was harder and harder for me to take time to daily browse through RSS feeds. writes this poignant note about the shutting down of Bloglines was shut down:
A little perspective: when we originally acquired Bloglines in 2005, RSS was in its infancy. The concept of “push” versus “search” around information consumption had become very real, and we were bullish about the opportunity Bloglines presented for our users. 
Flash forward to 2010. The Internet has undergone a major evolution. The real-time information RSS was so astute at delivering (primarily, blog feeds) is now gained through conversations, and consuming this information has become a social experience. As Steve Gillmor pointed out in TechCrunch last year , being locked in an RSS reader makes less and less sense to people as Twitter and Facebook dominate real-time information flow. Today RSS is the enabling technology – the infrastructure, the delivery system. RSS is a means to an end, not a consumer experience in and of itself. As a result, RSS aggregator usage has slowed significantly, and Bloglines isn’t the only service to feel the impact.. The writing is on the wall.

From my perspective, Twitter is a good “narrow” cast way to keep up with news and other content of interest to you. But just entering “small business” or “crm” in the search (of course using your own keywords) is still going to get you a FLOOD of noise related to these keywords.
I find that email is the BEST way for me to keep up with information. It comes right to ME and I can look at it whenever I want to.
Twitter streams are great, and gives me “real time” information from keywords I input and/or from a selection of people I follow. However, I don’t need “real time” information. Also, as I type this how many “streams” of information am I missing. How many streams are YOU missing as you read this?
The “real time” push of information on Twitter has a down side too – you simply can’t follow it all.
Of course, in the end, it’s really what works best for you. might have shut down its RSS reader, but there are others, such as Google Reader.


About Ramon Ray

Ramon Ray, Marketing & Technology Evangelist, & Infusionsoft. Full bio at . Check him out on Google Plus, Twitter or Facebook

  • nk

    Twitter and FB are definitely having an increased role in the real-time information distribution and consumption but RSS has built (and has been maintaining) its own niche – it still is the most convenient way of getting authoritative and definitive information from the most reputed sources. According to Bloglines, increased usage of Twitter and FB has forced it to shut down but I personally do not buy it. Email continues to the most convenient and effective way of getting information and as long as that is the case, RSS will continue to be an important player in information distribution.
    Personally, I use Channelorama. It is an online RSS reader with over 1500 feeds, and you can add your own too. I simply subscribe to the channels I am interested in via email. Been working fine for me…