By Delena Silverfox, Reporter, Smallbiztechnology.com
The NYT has an excellent story which showcases how one small business owner is able to leverage technology as a powerful tool to grow their business and be more productive. Whether you’re a large business or very small business – if any of your competitors are like YourLittleFilm (which creates short files) and are powerfully using technology, you need to be worried.
Most solopreneurs often would like their businesses to appear larger than they are, and present themselves as capable of running with the pack. With the utilization of customer relationship management software and other available tools for everything from file organization to scheduling software, they demonstrate phenomenal resource management as well as being a cut above their competition in quality and caring. If they can keep up with their competitors with their legions of employees and fancy buildings simply by using a few smart software tools and their own ingenuity, imagine what they could do with even more.
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