Dumb Ways Smart Entrepreneurs Fail in Using Technology – Webinar Replay

Last week we were joined by Tim Berry, President and founder of Palo Alto Software for our webinar Dumb Ways Smart Entrepreneurs Fail in Using Technology.

In this fun and informative hour long discussion Tim talks with Ramon Ray about how even very smart small business owners make dumb mistakes when it comes to implementing technology in their companies. You’ll hear:

  • Some of the biggest mistakes growing companies make when trying to use technology
  • How much of social media is hype, and whether it is for every business
  • Some of the best ways companies can keep current customers AND get new ones
  • How Palo Alto Software has been able to thrive

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Tim Berry is president and founder of Palo Alto Software, founder of bplans.com, and a co-founder of Borland International. He taught starting a business at the University of Oregon from 1998 through 2009. He is author of books and software including Business Plan Pro, published by Palo Alto Software, and The Plan-As-You-Go Business Plan, published by Entrepreneur Press. he has a Stanford MBA degree and degrees with honors from the University of Oregon and the University of Notre Dame.

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Laura plans and manages Smallbiztechnology's live and virtual events, including the five-city Small Business Technology Tour, now in its third year. She also produces events for clients through her event planning company, L2 Event Production. Her popular roundups of events and competitions for small businesses is published weekly on Smallbiztechnology.com and Small Business Trends.

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