Mobile Apps as Simple as 1, 2, Magmito

mobile appsWant to create a mobile app just in time for the holiday season, but don’t know how do it? Or you don’t have the time or the money to hire a programmer? Well, get one done in a matter of minutes with Magmito.

Magmito is an online app creation tool that allows anyone, such as a small business, to create an app and to distribute it to any phone operating system on the market. Create a click-to-call app, one that offers special deals, or even one that can help train your employees.

“It’s the only tool of its kind on the market,” saidAngelo Biasi, Vice President of Business Development at DIDMO, Magmito’s parent company. “There are lots of advantages to building an app, such as growth and exposure.”

Users can include anything and everything in their app with Magmito, such as text, images, graphics, video, maps, backgrounds, quizzes, and forms. An app can be more than just a link to your mobile site or your shopping cart. It can be used as a new way to engage customers.

“We’re part of a mobile ecosystem,” said Biasi. “We’re creating more content and driving new business models. We haven’t seen anything yet.”

An example of this is with Pro-Mark Drumsticks, based in Houston. Pro-Mark used Magmito to create its own app that featured Neil Peart, drummer from the rock band Rush. Pro-Mark made the app accessible by a QR Code featured on the product packaging, so when potential customers scanned the code, it took them to a page of exclusive content featuring Peart playing the drums. The app also included updates about Rush as well as a “Buy Now” option. This app monopolized the mindshare for Pro-Mark, by putting them on top right when the potential customer is thinking about making a purchase.

“An app can drive leads and sales to businesses immediately,” Biasi said. “It’s there right at the critical point of sale.”

So far, over 19,000 apps have been created on Magmito, and over 15,000 small and medium-sized businesses have turned into developers by creating their own app.Best of all, Magmito is completely free to use. There is a premium version, which is $99 per year. The premium version is ad-free, while the free version comes with targeted advertising. The features are the same for both versions.

“We’re really on the cusp of an epic embrace of mobile marketing,” Biasi said. “The next six to 18 months are going to be very exciting.”

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Allison Midori Reilly is the CEO and Founder of Stirring Media, LLC. Stirring Media, LLC is a content marketing and news production firm that provides content marketing and business blogging services to the small business market. Prior to that, she was a freelance writer, who was published in over a dozen print and online publications, such as Smallbiztechnology.com, American City & County, Ideabing.com, Transport Topics and St. Louis Commerce Magazine. In her spare time, Reilly is an active member of Amnesty International as well as an avid poker player.

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