Tech Thursday (Nov 10) – Local.com, Epson, Concur, Elance, Manta

Local.com Launches Exact Match™ Local Business Solutions

Epson Unveils LabelWorks – Label Printers for Extraordinary Creativity and Organization

Concur Announces Intuit Alliance to Offer Integrated Expense Reporting to QuickBooks Customers

Elance Online Employment Report Reveals New Hiring Trends

Manta Releases Business Search Android App for Networking

Local.com Launches Exact Match™ Local Business Solutions

Integrated Web, Social, Mobile and Display Advertising Products for Local Businesses

IRVINE, Calif., — Local.com Corporation (NASDAQ: LOCM), a leading online local media company, today announced the launch of the company’s integrated Exact Match local business solutions for small and medium-sized businesses.

Exact Match is designed to help local businesses go beyond the traditional business profile and expand their online presence to reach ready-to-buy consumers who are searching online for local businesses, products or services.

Industry estimates put businesses in America spending approximately $136 billion annually on local or regionally targeted advertising. Exact Match gives local businesses the ability to boost their online presence, build their brand locally and drive new customers to their stores by utilizing the power of our suite of local online advertising products,” said Mark Wallin, Local.com vice president of product development.

“We continue to use our experience in the local market to develop valuable ad products for local businesses in order to help them reach ready-to-buy consumers when they are making spending decisions within a targeted category and geographic area,” said Wallin.

Exact Match local business solutions include the following products:

· Exact Match Local: Helps local businesses connect with consumers organically with an optimized keyword and geo-targeted website in addition to content creation for their local markets.  Guarantees prominent, first-page ranking on one of the major search engines, including Google, Yahoo! or Bing. To view an example site, click here.

· Exact Match Mobile: Provides local businesses with a mobile version of their Exact Match Local website featuring driving directions, one-click contact information, social sharing features, QR code capabilities and more. To view an example from a mobile phone or device, click here.

· Exact Match Social: Creates a presence on Facebook and Twitter that is linked to their Exact Match Local and Mobile websites, enabling local businesses to reach new customers using social media. To view an example, click here.

· Exact Match Display: Increases brand awareness via display advertising on Local.com’s flagship property, which reaches approximately 17 million consumers each month searching for local products and services. Local businesses receive premium, above-the-fold, category and geo-targeted placement that helps them to reach ready-to-buy consumers.

Epson Unveils LabelWorks – Label Printers for Extraordinary Creativity and Organization

LabelWorks LW-300 and LW-400 Portable Label Printers Provide Users with Customization and Versatility

LONG BEACH, Calif. – Epson America, Inc., today announced its first line of portable label makers designed to bring creativity to home and office organization – the LabelWorks LW-300and LW-400. Both models deliver versatile, professional-looking labels with 14 font types, 75 frames and more than 300 symbols. Additionally, Epson is offering more than 40 tape cartridges in both traditional colors and specialized media to take any project from ordinary to extraordinary. LabelWorks also provides dramatically smaller lead margins for up to 60 percent less margin waste 1, giving users a perfectly sized label for any application.

“Epson has been a leader in label printing technology around the world for more than a decade, and by now offering this new product category in the U.S., we are giving consumers the benefits of  that experience,” said Anna Jen, director of new business development, Epson America, Inc. “The LabelWorks line delivers an easy-to-use, versatile and creative solution for almost any application, whether organizing at home, in the office, or in the field with specialized jobs like cable and wire labeling.”

The LabelWorks LW-300 works with dozens of tapes in a variety of widths ranging from six millimeters (~1/4 inch) to 12 millimeters (~1/2 inch), and features built-in memory to easily retrieve the 30 most frequently used labels. The tapes are available in a variety of traditional colors, as well as specialty colors and textures such as fluorescent, pearlized, iron-on, reflective, and glow-in-the-dark, allowing for almost limitless creativity and organization. The tapes are also highly durable and can be used in a variety of environments both indoors and outdoors.

The LW-400 adds a two-line, back-lit display, making it simple to create labels in dark places, whether under a desk, in a closet or in a basement or attic. It also features increased built-in memory for storing up to 50 labels, and can also accommodate tapes up to 18 millimeters (~3/4 inch) wide. In addition, the LW-400 has expanded specialty print modes that include custom barcodes, cable and wire wrap and a tab function that prints a mirror image, making folder organization effortless.

Concur Announces Intuit Alliance to Offer Integrated Expense Reporting to QuickBooks Customers

Cash flow management is easier and more accurate for SMBs with Concur Breeze and QuickBooks integration

Redmond, WA, — Concur (Nasdaq: CNQR), a leading provider of integrated travel and expense management services, today announced an alliance with Intuit that makes Concur’s market-leading expense management solution available to over 4.5 million QuickBooksÒ users. Now, users can seamlessly post approved expense data directly into QuickBooks for fast and accurate accounting and better cash flow management.

“There is so much to track when you grow quickly,” said Scott Conway, managing director of Brafton, an online news and content agency and Concur Breeze client. “With the Concur Breeze and QuickBooks integration – which is fantastically smooth – we have better visibility into what’s important. We know what we’re spending, when and where. New insight into expenses is helping us rethink our policies and encourage the most cost-effective practices.”

This new integration between Concur® Breeze and QuickBooks enables users to easily import expense categories, employee data, customers, classes and jobs from a QuickBooks account without manual data entry, lessening the hassle and chance for error typically associated with expense reporting. As a Silver Sponsor of the Intuit Solution Provider Summit – to be held October 9 through 12 in Orlando, Florida – Concur will be showcasing the Concur Breeze and QuickBooks integration throughout the event.

Additional Benefits Include:

  • Quick and easy setup: QuickBooks general ledger accounts are automatically pulled in allowing users to easily map their accounts to Concur Breeze expense types meaning expenses are always categorized correctly.

  • Receipt imaging: Say goodbye to paper receipts. With Concur Breeze, expense reports are automatically populated with corporate or personal credit card data for paperless accounting. Receipt images can even be captured and attached to a user’s expense report via the Concur Breeze mobile app.

Elance Online Employment Report Reveals New Hiring Trends

Businesses Hiring in the Cloud Defy Other Employment Trends

MOUNTAIN VIEW, Calif. — With jobs being the topic of discussion throughout Europe and the United States, President Obama hit the road to rally support for his jobs creation bill. However, a new quarterly Online Employment Report from Elance, the leading platform for online work, shows that more work is moving to the cloud across all industries. In contrast to sluggish hiring in the traditional employment market, the number of businesses hiring online workers jumped 107% and Elancers earned 51% more in the last year, with a record $38 million earned in Q3 2011.

“Increasingly, businesses are able to find the talent they need in the cloud,” said Fabio Rosati, CEO of Elance. “They build teams and distribute work to software developers, graphic designers, engineers, lawyers, accountants, researchers, writers and other knowledgeable workers who offer their invaluable set of skills to clients worldwide.”

To review the full Elance Online Employment Report, please click here.

Notable hiring trends this past quarter include:

  • Engineers Building Momentum. Businesses need engineering expertise across nearly every discipline today and demand for engineers is growing on Elance: Chemical Engineering (+155%), Network Engineering (+45%), Civil Engineering (+36%), Electrical Engineering (+28%) and Mechanical Engineering (+13%). CAD skills also saw greater demand: AutoCAD (+32%), ArchiCAD (+60%) and Rhino CAD (+7%).
  • More Compliance. Demand for legal professionals, with lawyers specializing in Tax Law (+69%), International Law(+27%) and Employment Law (+13%) all saw significant increases during Q3 2011.
  • Customer Service Excellence. Customer service agents and virtual assistants on Elance have earned 58% more than last year in Q3.

Manta Releases Business Search Android App for Networking

Due to the success of Manta’s Business Search iPhone app in June, small business consulting firm Manta announces the availability of a Manta android app. As the app market and android devices continue to see record growth, Manta understands the need to help small business owners stay connected through multiple mobile providers.

Like its iPhone app, android users can now search for information, including phone number and address of nearly 24 million U.S. businesses. Key features of Manta Business Search for Android include:

  • Search companies by location or by category, name, city or state.
  • Filter companies by revenue, number of employees, ownership, proximity and more.
  • View maps of company locations.
  • Bookmark favorite company pages and result sets.
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About Allison Midori Reilly

Allison Midori Reilly is the CEO and Founder of Stirring Media, LLC. Stirring Media, LLC is a content marketing and news production firm that provides content marketing and business blogging services to the small business market. Prior to that, she was a freelance writer, who was published in over a dozen print and online publications, such as Smallbiztechnology.com, American City & County, Ideabing.com, Transport Topics and St. Louis Commerce Magazine. In her spare time, Reilly is an active member of Amnesty International as well as an avid poker player.