Dell’s PC Days Are Fading. Selling Online Software To Growing Businesses Is Now HOT!

The powerful forces of the technology industry about 10 – 15 or more years ago, were Microsoft, Microsoft’s partners, software publishers, Intel and hardware vendors.

This technology foundation is quickly shifting – well it has shifted.

The new power houses are Google, Facebook, Apple,, application developers and other providers of online services. (See Phil Simon’s book on platforms for more information on this).

In the “other” platform are the many companies providing viable business solutions – as a software as a service model. This includes, BatchBlue, Infusionsoft, Intuit, Dropbox, Constant Contact and dozens of others.

All of these providers enable small business owners to buy from them directly. However, if you need to implement these solutions to fit your business specifically you’ll have to hire an expert (or team of experts) to help you. The other challenge you encounter, even before you make your first purchase, is that you don’ know what vendor’s will be here TODAY and HERE TOMORROW.

Last week I spoke with Bill O’dell Sr. Director, SMB Dell Cloud Solutions Marketing, who explained Dell’s big and aggressive moves into cloud computing to me.

Traditionally Dell has sold hardware (notebooks, servers, software) and also provided installation services and custom integration for hardware and software. Pretty a soup to nuts vendor for tech needs. This is still what Dell is doing.

However, Dell is now providing similar soup to nuts services for cloud services and can help with:

  • – integrating cloud services together
  • – integrating cloud services with legacy systms
  • – getting support for cloud services
  • – ensuring your cloud services is stable and secure

Dell is not the only vendor providing these services but Rackspace, Cbeyond and others are also providing soup to nuts software as a service assistance.

If you’re just using Office 365 or Mailchimp then it’s probably not worth it to work with Dell.

However, if your business is growing and you are moving a significant portion (or all) of your business to the cloud this is where a 3rd party company who can help you support, install, integrate and manage your cloud services environment is critical.


About Ramon Ray

Ramon Ray, Marketing & Technology Evangelist, & Infusionsoft. Full bio at . Check him out on Google Plus, Twitter or Facebook

  • Dave Gardner

    Ramon said, ”
    If you’re just using Office 365 or Mailchimp then it’s probably not worth it to work with Dell.”  True. As best I know today, they aren’t part of Dell’s solution.  Think  “enterprise applications and analytics,” Ramon. Happy new year!

    • Ramon Ray

      Dave, thanks for taking the time to comment! Much appreciated…! 

  • Phil Simon

    The trick as I see it is to use each of these individual planks as needed–and try to integrate them. This isn’t 1997, a relatively simple era in which a business could use Windows, ACT!, Outlook, Office, and a small coterie of individual products to get the job done. It’s all about the platform these days.

    Phil Simon

    • Ramon Ray

      and I think that integration is what trips up people or they don’t realize how powerful it is