Tech Thursday (Dec 22) – Plaxo, Mobile Faxing, ExakTime, Twitter Book, TrackVia

ThursdayAvery Dennison Teams with Online Address Book Pioneer Plaxo, So Making Mailing Labels is a Snap

Two New Mobile Apps for SMBs + Research on Mobile Faxing

ExakTime’s new PocketClock®/GPS software is now construction’s most robust, feature-rich mobile time tracking app for Smartphones and Tablets

The Twitter Book, 2nd Edition—New from O’Reilly Media

TrackVia Unveils New DIYForm Builder Feature

Avery Dennison Teams with Online Address Book Pioneer Plaxo, So Making Mailing Labels is a Snap

Businesses & consumers benefit from a simple and easy way to generate mailing labels from address book contacts

SUNNYVALE, Calif.Plaxo, Inc., creators of an easy-to-use online address book,today announced it has teamed with the Office and Consumer Products Group of Avery Dennison(NYSE: AVY), a global leader in office products, to offer the convenience of creating contact mailing labels quickly and easily. Plaxo has leveraged the Avery® Design & Print Online program to offer Plaxo address book users the added value of printing out labels from their Plaxo personal and business contacts. Whether it is for personal use such as holiday cards, or business use such as shipping labels,the two companies have streamlined the mailing label process.

Sending out personal or business mailings can sometimes be a difficult process, requiring knowledge of complicated mail merge techniques, or hours spent typing or handwriting the labels. In addition, contacts stored in Web-based email programs may not allow for easy label generation. Now, business or home users can simply choose their contacts within the Plaxo address book and select one of the popular Avery label formats, and their addresses are automatically transferred into the proper format for mailing. The process makes sending out professional-looking labels a breeze and is great for holiday and birthday cards; wedding or party invitations; baby or wedding showers; college graduation invites; church events; thank you cards; custom labels; shipping labels; monthly newsletters; brochures; realtor open houses; name tags with a company logo. Mailings can be done in just a few simple steps.

“Teaming with Plaxo is a natural for Avery and our consumers. Connecting the Plaxo easy-to-use address book with automated mail merge in Avery Design & Print Online makes mailings easier than ever,” said Brenda Dillon, group manager for Avery. “Many people use spreadsheets or other ways to manage addresses and generate labels, but with Plaxo and Avery, mailings are simple and easy. Avery labels are available at thousands of local office supply stores and online.”

Two New Mobile Apps for SMBs + Research on Mobile Faxing

According to a recent survey of small business owners conducted by the Business Journals media organization, the use of desktops and laptops is decreasing while the use of mobile devices and mobile applications is on the rise.  On Tuesday November 15th, j2 global, a leader in cloud-based communications solutions for small business, will announce the availability of two new mobile applications from eVoice and eFax that will help mobile professionals work more efficiently while on the go.

Details and benefits of the apps include:

  • eVoice VoIP App for Apple devices: Owners of Apple’s iPhone, iPad and iPod Touch can make and receive phone calls via a WiFi connection or a 3G/4G network using VoIP, saving precious cell phone minutes while reducing the chance of dropped phone calls in spotty cell areas. Additionally, the app transforms an iPad or iPod touch into a multi-purpose business phone system with powerful features, including 24/7 auto attendant that answers, screens and routes inbound calls, multiple extensions for employees, and an enhanced voice mail service with transcriptions and audio files sent to text or email. For iPhone users, the app enables users to keep their personal phone number private by maintaining a separate line for business use on the same device.
  • eFax App for Android: With the eFax mobile app, business professionals can manage and move important documents anytime, anywhere, always staying connected.   Unlike other online fax providers, eFax offers innovative solutions that solve common document management problems including capabilities for large file sharing, digital signatures, lifetime storage and searchable faxes. Using a single tool for all these purposes streamlines workflow for small business owners and offers an elegant way to do more with less.

Further, the new eFax app coincides with a recent eFax survey of small business professionals on the changing nature of fax.  According to the survey, 70% of respondents stated that mobile faxing will be an important or very important part of their business processes over the next five years.

ExakTime’s new PocketClock®/GPS software is now construction’s most robust, feature-rich mobile time tracking app for Smartphones and Tablets

ExakTime, construction’s No. 1 time and attendance company, today added biometrics, equipment tracking and French support to its PocketClock®/GPS mobile time clock, transforming the software into the industry’s most versatile mobile time tracking app for iPhone, iPad, Android, BlackBerry and Windows Mobile Smartphones and Tablets.

ExakTime’s FaceFront Biometrics™ photo verification feature was designed for contractors and other remote crews. Using a Smartphone or Tablet’s front-facing camera lens, FaceFront Biometrics snaps a photo of employees when they clock in and out –eliminating the risk of one employee clocking in for another. Bookkeepers can simply match employees’ field photos to their masters photos stored in the office to verify ID’s.

“FaceFront Biometrics was developed with contractors in mind,” said Tony Pappas, ExakTime’s CEO. “A traditional biometrics solution can’t withstand harsh, outdoor environments contractors work in. Often, workers wear gloves or get their hands dirty, so relying on a thumb print would be impractical. Also, typical biometrics systems aren’t portable or battery powered, and they don’t travel with crews.”

The Twitter Book, 2nd Edition—New from O’Reilly Media

Sensible, down-to-earth material on using and enjoying Twitter

Sebastopol, CA—Twitter is not just for talking about your breakfast anymore. It has become an indispensable communications tool for businesses, non-profits, celebrities, and people around the globe.

With The Twitter Book, Second Edition (O’Reilly Media, $19.99 USD), co-written by widely recognized Twitter experts Tim O’Reilly (@timoreilly) and Sarah Milstein (@sarahm), you’ll quickly get up to speed not only on standard features, but also on new options and nuanced uses that will help you tweet with confidence.

This fully updated edition is jam-packed with all-new real-world examples, solid advice, and clear explanations guaranteed to turn you into a power user, whether you’re using Twitter to keep in touch with friends or build your brand.

“Twitter has emerged as a key channel not only for individuals who want to exchange ideas and information, but for businesses, too,” says Milstein. “We’re proud that the first edition ofThe Twitter Book helped tens of thousands of people and companies make great use of the medium. But Twitter tends to change a lot. So the new edition is completely updated, with one hundred percent fresh examples, plus tips and tools that will let readers get the most out of Twitter as it works today.”

TrackVia Unveils New DIYForm Builder Feature

Company also introduces new pricing, including free community version of its popular online application builder for businesses

Denver – TrackVia Inc., makers of business users’ favorite cloud-based application builder to track and manage information and projects, today released TrackVia DIYForms™. The new feature allows users – with no coding or technical expertise – to quickly and easily create customized forms within their application, making data management and workflow more streamlined and less prone to input error.

“Any business application proves its value by the quality and integrity of its output. You simply can’t have good output without good quality input,” said Pete Khanna, CEO of TrackVia. “With TrackVia DIYForms, we make it faster and easier for users to work with their data, while also helping eliminate common input errors.”

Capabilities of TrackVia DIYForms

The TrackVia DIYForms feature makes it point-and-click easy to create or customize form fields, layouts and even their overall look and design. Specific capabilities include:

•       Organize fields into up to three columns, including collapsible sections;
•       Create and attach instructions or user tips to individual fields;
•       Create custom labels to replace default field names on forms;
•       Select custom colors for section backgrounds for improved UI and navigation;
•       Create multiple forms for a single table;
•       Create separate forms for “add a record” versus “edit a record”; and
•       Assign specific forms to select roles within the organization.

In addition, TrackVia’s DIYForms allow users to add dynamic rules or Excel-like formulas.

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Allison Midori Reilly is the CEO and Founder of Stirring Media, LLC. Stirring Media, LLC is a content marketing and news production firm that provides content marketing and business blogging services to the small business market. Prior to that, she was a freelance writer, who was published in over a dozen print and online publications, such as, American City & County,, Transport Topics and St. Louis Commerce Magazine. In her spare time, Reilly is an active member of Amnesty International as well as an avid poker player.

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