Market Effectively and Grow Your Business in 3 Minutes (Video)

Email marketingOne of the biggest challenges small businesses face is marketing effectively, and marketing in a way that grows and sustains the business. Kristy Campbell from Manta offers several pointers on how to evaluate your current marketing techniques, and make sure that what you are doing is effective. Main takeaways from the video below:

– Consider the elevator pitch. This is what you, and your employees, are showcasing in a short amount of time, both online and in person. Make sure that this pitch clearly differentiates who you are from the competition.

– Email marketing is incredibly effective! It’s a chance to communicate in a succinct manner, which is what many customers want.

– Find where you need to be online before going online. First, figure out where your customers, prospects, and competitors go, and then set up an amazing presence at those outlets.

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Allison Midori Reilly is the CEO and Founder of Stirring Media, LLC. Stirring Media, LLC is a content marketing and news production firm that provides content marketing and business blogging services to the small business market. Prior to that, she was a freelance writer, who was published in over a dozen print and online publications, such as, American City & County,, Transport Topics and St. Louis Commerce Magazine. In her spare time, Reilly is an active member of Amnesty International as well as an avid poker player.

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