You’ve created your website, have your social media sites up and running with solid content, but you’re still not getting the foot traffic and new customers you need. What is a small business to do? How do you reach the local consumers to inform them about your products and services and any special deals you may have? Well, one great way is to use MerchantCircle.com!
Reply! Inc., the leading marketplace for the acquisition of locally-targeted consumer traffic, has relaunched its MerchantCircle.com property as a consumer destination that helps busy consumers quickly move from local search to transaction and gives merchants the ideal tools for servicing their local markets. The website was redesigned with ONE GOAL in mind: connecting MORE customers with MORE merchants! Unlike sites that primarily offer directory listings and reviews, the new MerchantCircle.com allows consumers to find and engage with qualified providers in their local area, while giving merchants the ability to easily and cost-effectively market their business and acquire new customers.
“The new solutions we’re introducing today represent a significant integration of Reply!’s patented marketplace technology with MerchantCircle.com following our acquisition of the company in 2011. We’re taking the category way beyond providing reviews and contact information of local merchants to actually facilitate meaningful connections between consumers and local businesses,” said Payam Zamani, founder and CEO of Reply!, Inc.
With over 15 million monthly consumer visits, the new version of the Merchant Circle website enables consumers to connect with qualified providers in their local area, get access to deals and coupons, find expert advice and receive free competitive quotes for real-life tasks. Consumers can find providers across all business categories, including home repair and improvement; health and beauty; financial and professional services; construction and real estate services; restaurants; and many others.
MerchantCircle provides small businesses with a web listing page, blogging platform, deal building tools and many other marketing techniques that can help them to connect with new potential customers in their area. The new version of the website offers “LeadStore”, which gives local merchants the ability to purchase relevant local leads for their business on an on-demand basis. It has also introduced “DealStore,”, which allows the merchant to increase the visibility of deals, coupons and other promotions.
Some other websites that offer company listings for consumer review include Manta.com, which lets businesses promote their services by building their referral network through recommendations and social connection tools. Similarly, Yelp, a social networking, user review, and local search web site enables users to read and write reviews about local businesses. A few others include local.com, Daily Deal and FindTheBiz.com. All of these platforms offer different levels of listing your company and services that allow you to connect to the local consumer.
So, in addition to having a robust website and content rich social media, make sure you are reaching the local consumer by using one of these powerful platforms designed to help you connect and, hopefully, increase sales.