Tech Thursday (4/5): Brainshark Unveils New SlideShark App, Lenovo and SugarSync Open Cloud Service to Consumers Worldwide, Trend Micro Makes Secure Password Management Easy with Trend Micro™ DirectPass™, Yahoo! Small Business Launches Advisor

Brainshark Unveils New SlideShark App Features and Functionality


Lenovo and SugarSync Open Cloud Service to Consumers Worldwide


Trend Micro Makes Secure Password Management Easy with Trend Micro™ DirectPass™


Yahoo! Small Business Launches Advisor, a New Media Property with Personalized News, Advice, and Tools for Established and Aspiring Entrepreneurs




Brainshark Unveils New SlideShark App Features and Functionality 

– Updated SlideShark iPad App Lets Mobile Professionals Share PowerPoint® Presentations Online for On-Demand Viewing on All Major Devices –


WALTHAM, Mass. — Brainshark, Inc., the leader in online and mobile presentations, today announced the availability of an updated version of its free SlideShark iPad app, available in Apple’s App Store. Solving the PowerPoint-on-iPad problem, SlideShark’s latest version includes the ability to share PowerPoint presentations from the iPad that can be viewed on-demand by audiences on nearly any device – including computers, tablets and smartphones. Users can even track the views of presentations they share – enabling mobile professionals to follow up in an informed, timely manner. Additional new features include content management and search capabilities as well as support for new file types. 

By using SlideShark, mobile professionals around the globe can reliably view and present PowerPoint presentations on the iPad the way they were meant to be seen – preserving fonts, colors, animations and graphics. Since its launch in October 2011, SlideShark has netted two downloads per minute, 24×7, is consistently ranked among the top productivity apps in Apple’s App Store and has been honored with numerous awards. 

The latest version of SlideShark (v1.5) now includes the following features: 

  • Share presentations – Users can easily share links to online versions of their presentations by email or social media channels (including Facebook, Twitter and LinkedIn) from the app or their online account for on-demand viewing on nearly any device.
  • Track results – Instant email notifications alert users when their shared presentations are viewed. SlideShark Plus and Team Edition users also receive details on who viewed and which slides were viewed.
  • Re-order slides  The ability to re-order slides by tapping and moving them to the desired location lets users tailor presentations for specific audiences, complementing SlideShark’s existing hide/un-hide slides feature. 
  • Search for presentations – Users have easy, instant access to specific content by using the new search functionality to locate presentations in their account.
  • Select favorites – By tapping the star icon next to a presentation, users are able to select and filter their favorites for convenient access to the presentations they use most often. 
  • Delete content – Users can delete files from their online account from the iPad, freeing up additional storage space as needed.
  • Expanded file support – In addition to supporting .ppt and .pptx files, the app now supports .pps and .ppsx file types.

SlideShark’s multi-user version, SlideShark Team Edition, which provides team-wide access to content and valuable usage analytics, also has updated features, including allowing administrators to control team members’ ability to share presentations. In addition, administrators now also have a link within the app for convenient access to the account administration console. 

For more information about SlideShark or to download the latest version of the app, please visit


Lenovo and SugarSync Open Cloud Service to Consumers Worldwide

-Offers 5GB Free Storage, Open Device Access and Secure Hosting- 


RESEARCH TRIANGLE PARK, NC – Lenovo (HKSE: 992) (ADR: LNVGY) and SugarSync today announced Lenovo Cloud Storage by SugarSync, the first Cloud storage service to be integrated as an out-of-box experience broadly on Lenovo’s PCs and tablets. Lenovo and SugarSync are working together to offer an industry-leading cloud service so consumers can access, sync and backup their files, photos, music and movies across their devices. Lenovo Cloud Storage by SugarSync will be available on new Lenovo ThinkPad and IdeaPad laptops and Android tablet products worldwide outside of China starting in April. The ability to download Lenovo Cloud Storage by SugarSync is available beginning today. 

Lenovo Cloud Storage by SugarSync gives users a free 5GB account to instantly auto-sync their files, photos, videos and music to the Cloud from their Lenovo PC, tablet or any mobile device so their content is always available when they start using their device. Upgrades for additional storage capability are available for a fee. 

Unlike other Cloud storage services, Lenovo Cloud Storage by SugarSync not only works with Lenovo products but also with Internet-based products from other manufacturers across a broad array of devices, including laptops, smartphones and tablets and across all major operating systems.  Additionally, the service offers time-saving and security features such as group collaboration, social network sharing and data encryption. 

“Lenovo Cloud Storage by SugarSync makes it incredibly simple and convenient for people to interact with their growing libraries of digital content, from anywhere, at anytime,” said Mark Cohen, Distinguished Engineer & Vice President, Lenovo. “Lenovo Cloud Storage plays a fundamental role in our plan to expand Cloud services, bringing even more new capabilities to consumers and businesses around the world.” 

Easy, Secure Access & Automatic Updates

Lenovo Cloud Storage by SugarSync will allow users to choose any of their data and sync it to the Cloud while also securing it and making it available for access and sharing. Not only does the service work with any PC-related device, but users can even access their data when they aren’t connected to the Internet using SugarSync’s two-way AutoSync technology. This technology stores users’ data in the Cloud and syncs it locally to the devices when used offline. 

To be able to share large files like user-created movies or photos across devices, Lenovo Cloud Storage by SugarSync allows users to share links with others for downloading files directly from the Cloud. Users can also share a permanent link on social networking sites like Facebook and Twitter, from which friends can download the file straight from the Cloud. Users can also take advantage of SugarSync’s Outlook plugin, enabling users to share files from the Cloud directly from Outlook without attachments. 

The service also takes the hassle out of sharing photos by automatically organizing them into albums and making them shareable with friends and family. For users with Android devices, SugarSync’s AutoSync technology automatically syncs the photos and videos right when they’re captured from the camera back to the PC over the air with no wires required. 

Lenovo Cloud Storage by SugarSync enables collaboration via the ability to grant access to a person or group of people with an account to a shared folder on the user’s PC. While stored in the Cloud, users’ files are encrypted using 128-bit AES encryption so users can rest assured their data remains secure. 

For the latest Lenovo news, subscribe to Lenovo RSS feeds or follow Lenovo on Twitter and Facebook.


Trend Micro Makes Secure Password Management Easy with Trend Micro™ DirectPass™

– Synchronize online credentials across PCs, mobile phones and tablets-


CUPERTINO, California – Trend Micro Incorporated (TYO: 4704TSE: 4704), a global cloud security leader, today announced DirectPass, a new password management solution. Designed to organize and manage passwords, DirectPass provides consumers with a fast and efficient way to manage their online activities, while offering extra security measures to keep their credentials safe.  Trend Micro DirectPass uses cloud technology to sync online credentials across multiple devices, allowing users to experience the benefits of DirectPass anytime, anywhere. 

The average online user has multiple accounts; however, the majority of people fail to manage their passwords in a secure manner.  According to a recent Trend Micro survey, 75 percent of consumers have 10 accounts or more, yet only 20 percent say they use third-party software to manage their passwords. 

“We know that most security threats arise when passwords are forgotten or because users try to remember them by writing them down or worse, making them weak in order to easily commit them to memory,” said Carol Carpenter, general manager of Trend Micro. “With the introduction of DirectPass, Trend Micro’s goal is to lower users’ risks of running into malicious intent by heightening the security of their passwords in an easy way that also doesn’t interfere with their day-to-day digital life.” 

The benefits of DirectPass include: 

Password Management

  • Manage all passwords and login IDs in one secure location
  • Seamlessly login to web sites without the need to re-enter credentials – users only have to remember one password
  • Automatically fill personal information into web forms accurately and safely

Online Security

  • A secure browser for banking or financial websites
  • Mitigation against keylogging malware
  • A text-entry feature to store private information that is completely protected

Sync & Access

  • Synchronize online credentials across multiple devices (PCs, mobile phones and tablets)
  • Leverage the security and convenience of DirectPass from anywhere, on any device with a secure Internet connection

Identity theft continues to grow with nearly 12 million Americans having their identities stolen in 2011, according to a report by Javelin Strategy & Research. One of the best ways to prevent identity thieves from accessing private accounts and personal information is to only use strong passwords with multiple letters, characters and numbers. 

U.S. pricing and availability
DirectPass is available immediately in the U.S. A free version (up to five passwords) can be downloaded online. The premium version, which includes support for unlimited passwords, is also available online for $14.95 for a 1-year subscription.  More information can be found at


Yahoo! Small Business Launches Advisor, a New Media Property With Personalized News, Advice, and Tools for Established and Aspiring Entrepreneurs

-Political survey of small businesses across the country showcases frustration of the small business community with majority of small business owners saying they intend to be politically active this year-

SUNNYVALE, Calif.–Yahoo! Small Business today announced the launch of Yahoo! Small Business Advisor, the newest online destination for personalized entrepreneurial news, advice, and tools. In addition to these features, Yahoo! Small Business Advisor launches with exclusive, personal small-business tips from world-renowned chef Ming Tsai with additional posts from various celebrity entrepreneurs to follow.

Yahoo! Small Business Advisor devotes an entire section to key political issues facing the small- business community throughout the 2012 election year. Featured in the launch is an exclusive Q&A with Small Business Administrator Karen Mills, President Obama’s new Cabinet appointee, along with results from Yahoo!’s second quarterly small-business political survey.

Released today, the online survey conducted by Yahoo! Small Business and Ipsos MediaCT indicates that small-business owners across the country continue to be frustrated with the status quo. A majority are planning to become politically involved this election season, saying they will give time or money to support political candidates in the upcoming elections, and nearly one-third said business issues will take priority over family, lifestyle, social, or geopolitical issues when they head to the polls in November.

Additional findings show:

  • The GOP presidential candidate that these small-business owners say will be best for supporting small-business issues is Mitt Romney, with 23 percent of respondents behind him; however, “none” is the choice of 20 percent surveyed and another 20 percent remain undecided.
  • More than 70 percent of survey respondents – all owners or partial owners of U.S. businesses with 1-100 employees – claim that the stalled economy has had a negative impact on their business.

“We are thrilled to present our users with a destination that provides them with the support they need in these complicated economic and political times,” said Tom Byun, vice president and general manager, Yahoo! Small Business. “We are passionate about providing the small-business community with the necessary counsel – whatever that means to the individual – to help them achieve their entrepreneurial dreams.”

Also featured today is an interview with chef Ming Tsai, Emmy award-winning host of the public television cooking show “Simply Ming” and owner of Blue Ginger restaurant, offering his personal tips for entrepreneurs and aspiring small-business owners. This kicks off a broader series with Yahoo! Small Business Advisor spotlighting celebrity small-business owners. Future small-business tips will be provided by other celebrity entrepreneurs, including Dylan Lauren, CEO and Founder of Dylan’s Candy Bar.

Yahoo! Small Business Advisor will include original articles and videos from Yahoo!’s own Small Business experts, while top-tier partners including Entrepreneur, Inc. and Reuters contribute best-in-class small-business news.

Yahoo! Small Business Advisor showcases some of Yahoo!’s patented technologies and new features, including:

  • Yahoo!’s Content Optimization Relevance Engine (C.O.R.E.) – also used by Yahoo! editorial programmers as a guide in Yahoo! homepage programming, which enables Advisor to learn what is interesting to users and surface those types of articles for easy navigation and content discovery
  • Yahoo! Social Bar highlights the business news a user’s personal social network is reading and talking about
  • Yahoo!’s Livestand iPad app provides “anytime, anywhere” access to Advisor content, which includes small-business articles, videos, blogs, and Twitter feeds
  • Yahoo! Answers allows users to tap the wisdom of the community to answer pressing small-business questions

Released in beta in late 2011, Yahoo! Small Business Advisor aggregates the best of Yahoo! original articles plus content from leading business publishers, while leveraging Yahoo! technology to deliver personalized information to both aspiring and established business owners. Testifying to audience enthusiasm, the site reached 4 million page views just three months into beta. 


About Carolyn Crummey

Carolyn Crummey is a business and technology strategist and the owner of VirTasktic (, an agency dedicated to providing high-level virtual services to small businesses and entrepreneurs. A lover of technology and small business, Carolyn has built a career on the intelligent use of technology to increase business efficiency and productivity, which ultimately leads to greater profitability. Carolyn works closely with her clients to understand their challenges and helps them integrate the best technology solutions into their businesses so they too can enjoy great successes. You can follow Carolyn on Twitter at @CarolynCrummey or @VirTasktic.