Mobile Strategy Is Not An Option – It’s Imperative: Jim Blasingame Interviews Ramon Ray on

A mobile strategy is not optional, it’s imperative.’s very own Ramon Ray joins Jim Blasingame of to talk about the importance of developing a mobile strategy, including the debate about whether you need a mobile app or a mobile site.

Wondering what side of the debate they are joining?  Well, being that many more people are accessing information via their smartphones and tablets while on the go versus a laptop or PC, the need to cater to these potential customers is a must.  This means that you need to give these customers the opportunity to access your website and information on these mobile devices, and ensure that it’s relayed in the correct format for viewing.

Check out the radio interview below to hear just what these two small business guru’s think about this topic and suggestions they have for you to join in the mobile movement.


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Carolyn Crummey is a business and technology strategist and the owner of VirTasktic (, an agency dedicated to providing high-level virtual services to small businesses and entrepreneurs. A lover of technology and small business, Carolyn has built a career on the intelligent use of technology to increase business efficiency and productivity, which ultimately leads to greater profitability. Carolyn works closely with her clients to understand their challenges and helps them integrate the best technology solutions into their businesses so they too can enjoy great successes. You can follow Carolyn on Twitter at @CarolynCrummey or @VirTasktic.

One thought on “Mobile Strategy Is Not An Option – It’s Imperative: Jim Blasingame Interviews Ramon Ray on

  1. Peter Fretty

    So true. SMBs need to look at mobility as an opportunity to empower the growing anywhere, anytime, any device generation of professionals. With the right tools, businesses can not only improve productivity — they can roll out a conduit for enhanced collaboration.


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