Tech Thursday (1/17): Nimble & HootSuite * Dell Tablet * * and more

Nimble & HootSuite Announce Integration to Close the Loop on Social Selling & Customer Engagement


Total Merchant Services Acquires Fanminder


Dell Unveils New Latitude 10 Essentials Configuration for Unbeatable Tablet Value Now Supports Posts To Google+



Nimble & HootSuite Announce Integration to Close the Loop on Social Selling & Customer Engagement


Providing crucial Context to Business Contacts by tying social media activity to lead generation, sales efforts and customer retention


Santa Monica, CA – Nimble, the pioneer of social relationship management now integrates with HootSuite, makers of the market-leading social media management system. Now users can connect social media best practices to Social CRM capabilities, such as identifying, connecting and nurturing prospects; businesses can finally “close the loop” on social selling and customer engagement.

The Nimble app for HootSuite enables users to transform limited social profiles into complete contact records with conversation history and context. It provides sales teams and business professionals with the contact management, sales and social business capabilities they need to turn prospects into customers, and measure the effectiveness of social activities.

The Nimble app for HootSuite allows users to view contact information, such as additional social profiles, phone number, email, bio, location and date of last contact in the HootSuite dashboard. With a simple mouse click, users can jump directly from HootSuite to the Nimble contact record and manage deeper contact details, such as viewing a complete conversation history, scheduling follow up tasks and events, logging notes, and forecasting sales.

The Nimble app for HootSuite is now available free to HootSuite and Nimble users.


Total Merchant Services Acquires Fanminder


Purchase Underscores Company’s Commitment to Help Merchants Grow and Manage Their Businesses


BASALT, Colorado –  Total Merchant Services announced today the purchase of California-based Fanminder. The acquisition adds a social, mobile marketing tool to Total’s existing portfolio of innovative payment solutions. Fanminder will immediately provide Total’s entire base of small to mid-sized merchants with enhanced social media, email and text messaging abilities—that help stimulate sales via personal interaction with their customers and prospects.

“Merchants are demanding more, and our industry can no longer strictly sell on price and service. ISO’s and Sales Agents need to forge partnerships with a company that helps businesses manage and grow their top and bottom lines,” said Joe Kaplan, CEO, Total Merchant Services. “The acquisition of Fanminder helps accelerate our business strategy and competitive advantage. Now our sales partners can provide merchants with strategies for driving social media promotions to help grow their businesses. This results in more meaningful customer engagements through digital offers, quickly distributed through social media networks and mobile devices.”

Fanminder is a multi-channel, mobile marketing platform that enables business owners to easily design and publish everyday promotional offers to Facebook, Twitter, SMS, email and even their own websites. The platform provides simple-to-follow templates, eliminating the need and expense for a professional graphic designer. Customers redeem promotions at the store of origin and all redemptions are tracked in a dashboard, “closing the loop” for the business owner and helping them grow sales. The company is adding more than 1,000 small business customers per month and is used by 10,000
small businesses ranging from clothing boutiques to pet shops, and casual restaurants.


Dell Unveils New Latitude 10 Essentials Configuration for Unbeatable Tablet Value


New Dell Latitude 10 offers the first full-featured, enterprise-ready Windows 8 tablet experience at a price below $500 (US)


Expanding upon the success of the Latitude 10 standard configuration launched in October 2012, Dell today announced the Latitude 10 essentials configuration to offer a secure, manageable and durable
enterprise-ready tablet option to budget-conscious customers. Ideal for organizations such as schools and small businesses, the new configuration offers outstanding value with essential productivity and collaboration features and a full-featured Windows 8 tablet experience. The new Latitude 10 offers consumer customers rich entertainment features for movies, books and games, as well as compatibility with familiar applications and accessories to transition seamlessly between work and play.

As with the other Latitude 10 configurations, the new tablet is framed in magnesium alloy and covered with soft-touch paint for enhanced durability and a good grip. Corning® Gorilla® Glass delivers a responsive touch experience and vivid graphics display and stands up to the test of busy and active users. The Latitude 10 powers through typical school or work day and with optional Dell ProSupport™, an expert engineer is available 24/7 online or by phone for unexpected hardware and software remote troubleshooting to keep end-users productive no matter where they are.

The Latitude 10 is available with an optional productivity dock for in-office productivity with a traditional keyboard and mouse for desktop content creation activities. The full-size USB port provides connectivity to existing equipment and SD card reader enables easy file transfer plus back-up when Internet access is not feasible.

The Latitude 10 essentials configuration 64 GB is available today starting at $579 (US) and the32 GB will be available in the coming months at $499 (US). Now Supports Posts To Google+




Starting today users can now post content to Google+ Pages.

In addition to posting social content to Google+,  users can also monitor and manage comments, track +1’s, and measure the interactions and growth trends of their Google+ audience.

Posting to Google+ has been one of the most popular requests from our 300,000+ users. And is thrilled to be among the early Google+ Page Management API partners.

Due to Google’s usage concerns, Google+ features are initially available to our Pro and Ultimate Users. Further, because of the fluid nature of the APIs,’s Google+ features are subject to change. We heard your urgent requests for Google+ support, and made this initial set of Google+ features available as quickly as possible. We look forward to your feedback.

Start delivering your content to Google+ today!


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Carolyn Crummey is a business and technology strategist and the owner of VirTasktic (, an agency dedicated to providing high-level virtual services to small businesses and entrepreneurs. A lover of technology and small business, Carolyn has built a career on the intelligent use of technology to increase business efficiency and productivity, which ultimately leads to greater profitability. Carolyn works closely with her clients to understand their challenges and helps them integrate the best technology solutions into their businesses so they too can enjoy great successes. You can follow Carolyn on Twitter at @CarolynCrummey or @VirTasktic.

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