Tech Thursday (3/21): News from Batchbook, Acclivity, Drobo, Mozy and Xero

It’s Tech Thursday from Each week we take a quick look at business and technology news and updates for the small business community and share them with you in a quick and simple round-up.





Batchbook Social CRM Expands With App for HootSuite


Now within HootSuite, teams in growing organizations can see full history of contacts, discover most active communicators, coordinate follow-ups across teams, save the best posts to Batchbook and more

Batchbook has announced its social CRM software is now integrated with HootSuite, makers of the market-leading social media management system, enabling business teams to stay socially connected with their contacts on a more personal level. With greater insight into Tweets, Facebook posts and other social conversations, small businesses can build stronger relationships with the right people to grow their business.

The Batchbook application is available in the HootSuite App Directory, a collection of tools and applications that HootSuite users can add to their dashboard to create a customized experience. Users with the app installed can hover over a contact’s HootSuite avatar and then click on “Batchbook profile” to see and edit contact details, recent communications and outstanding To-Dos already saved in Batchbook. Similarly, new contacts can be added into Batchbook directly from the HootSuite dashboard. A nifty
addition, users can also save Tweets or Facebook posts into their Batchbook account as communication records.

See more about the addition of Batchbook to Hootsuite here.



AccountEdge Basic 2 Launches on Mac and Windows

Accounting software app includes improvements to sales, banking, customer management

Acclivity today announced AccountEdge Basic 2 for Mac and Windows. The latest version of their Basic small business accounting software is available immediately and features a long list of enhancements and improvements.

AccountEdge Mobile 2 lets users accept credit cards directly from their iOS devices. Also included in the update to AccountEdge Mobile: quick sale, receive payment on a receivable, and mileage tracking.

AccountEdge Basic is available through the AccountEdge website,, and other online outlets, mail order catalogs, and select retailers. AccountEdge Basic is priced at $99 for new users, and $79 for upgraders. You can see more about the new product here.



Drobo Reaches Milestone By Surpassing One Exabyte Of Storage


Drobo’s Customers in the SMB and Creative Professional Markets Benefit from the Company’s Years of Developing Fast, Easy and Efficient Storage


Drobo, makers of award-winning data storage products for businesses and professionals,today announced that in aggregate, its customers have purchased and deployed more than an exabyte<>of storage
with Drobo systems. An exabyte is 1,000 petabytes, or 1 million terabytes, or 1 billion gigabytes or the equivalent of 245 million DVDs. Since the first Drobo system was introduced in mid-2007, the company has sold approximately 250,000 systems to creative professionals, prosumers, small businesses and enterprises.

To see more about this amazing milestone, click here.



Spiceworks Cloud Program Helps Mozy Reach 2.4 Million IT Professionals


Mozy integrates online backup service with Spiceworks’

Spiceworks™, the vertical network for IT, today announced Mozy® by EMC® has joined the Spiceworks Cloud Program. As a member, Mozy’s cloud backup technologies are now integrated into Spiceworks’ free IT management application, allowing 2.4 million Spiceworks users to access their Mozy account directly from Spiceworks.

The integration of Mozy capabilities into Spiceworks will help IT professionals:

  • Understand when the last backup was completed or if there was an error in the last backup process
  • See which devices on their network are being protected
  • Assess the storage quota for each device so they can reallocate or purchase additional capacity from Mozy
  • Receive alerts in the Spiceworks Cloud Services Dashboard or via email when storage capacity is running low.
To see more about the new partnership, click here.



Xero Accountant Survey Reveals Unique Small Business Tax Write-Offs


Provider of Online Accounting Software Offers Tips to Mitigate Tax Time Troubles for SMBs


Tax season has always been overwhelming for small business owners, which may explain why some small businesses (SMBs) have shown questionable judgment, claiming SpaghettiOs, plastic surgery and undergarments as deductions, according to a new survey of accountants. This year poses even greater anxiety based on policy changes from Washington. In fact, the second annual survey from Xero, online accounting software, found that nearly one in four accountants say government regulations and tax policy had the biggest impact on small businesses this year – more than one in 10 attribute this to uncertainty surrounding the “Fiscal Cliff.”

According to the 400 U.S. based accountants polled, the biggest mistake small business owners make is not keeping their financial records up-to-date, followed by a lack of understanding about their tax obligations. To best prepare for the changes ahead while staying on top of traditional challenges, small business owners must know their financials (and financial partners) better.

To see the full results of the survey, click here.

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Carolyn Crummey is a business and technology strategist and the owner of VirTasktic (, an agency dedicated to providing high-level virtual services to small businesses and entrepreneurs. A lover of technology and small business, Carolyn has built a career on the intelligent use of technology to increase business efficiency and productivity, which ultimately leads to greater profitability. Carolyn works closely with her clients to understand their challenges and helps them integrate the best technology solutions into their businesses so they too can enjoy great successes. You can follow Carolyn on Twitter at @CarolynCrummey or @VirTasktic.

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