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Want To Know What Ads Work? Have A Peek At Your Competitors!

If you’ve ever published advertising on a website or app through an ad network, you probably already know how frustrating it is to gain any revenue. It always seems like everyone else is beating you to it. You always hear about someone else having success with the method. Why don’t you?

Here’s the thing: People are already used to ads. TechCrunch did a report a few years ago about a survey that showed that 63 percent of Internet users ignore banner advertising. That’s an impressive number. That’s more than half of your bandwidth, not counting all of the people who are blocking your ads. This figure is higher than the figures for TV and radio advertising. Even more disappointing is the figure for mobile advertising: 86%.

How do we make sure that we don’t fall into that statistic? If you hear about a company that’s having success with advertising, your first reaction should be to analyze where it places its ads and what kinds of ads it’s showing. For best results, analyze a company within your industry or niche. If you want someone to do the work for you, use a service such as WhatRunsWhere. Here’s a full video demonstration of what they do for you:

This service basically does everything we just discussed in a streamlined fashion that saves you a lot of time spying over your neighbor’s fence. By compiling data from what works best with others, you can keep up with trends that users follow. Products are constantly changing and the market is getting more competitive. You need to arm yourself with the tools to make sure that you can keep your head above the water by at least catching up to the innovative advertising methods your competitors use.

WhatRunsWhere now also includes mobile app advertising analysis in its services, which makes the deal sweeter. Mobile app advertising is suffering the most. It’s time you get the trickle of revenue you need to better improve your content and services.

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About Miguel Leiva-Gomez

Miguel Leiva-Gomez is the owner of The Tech Guy, a blog that presents futuristic and current news about technology with a light touch of humor, catering to the average consumer and prospective investor. Miguel has been working with computers and gadgets for more than a decade, working together with people to help them solve their problems and breaking down complex concepts into simple bite-sized pieces that the average Joe can chew.

6 thoughts on “Want To Know What Ads Work? Have A Peek At Your Competitors!

    • avatarSlightlyShady

      Hey there Sarah. While I noticed you oddly seem to only comment about MixRank, I’ll still entertain your statement here.
      Right now WhatRunsWhere covers about the same number of domains as MixRank(possibly more), but it also covers 80+ different ad networks. MixRank covers only one – Google Adwords. Because of this the data from the United States is actually a lot more extensive than anything MixRank can really offer.

      Reply
    • avatarSlightlyShady

      Hey there Sarah. While I noticed you oddly seem to only comment about MixRank, I’ll still entertain your statement here.
      Right now WhatRunsWhere covers about the same number of domains as MixRank(possibly more), but it also covers 80+ different ad networks. MixRank covers only one – Google Adwords. Because of this the data from the United States is actually a lot more extensive than anything MixRank can really offer.

      Reply
    • avatarSlightlyShady

      Hey there Sarah. While I noticed you oddly seem to only comment about MixRank, I’ll still entertain your statement here.
      Right now WhatRunsWhere covers about the same number of domains as MixRank(possibly more), but it also covers 80+ different ad networks. MixRank covers only one – Google Adwords. Because of this the data from the United States is actually a lot more extensive than anything MixRank can really offer.

      Reply
    • avatarSlightlyShady

      Hey there Sarah. While I noticed you oddly seem to only comment about MixRank, I’ll still entertain your statement here.
      Right now WhatRunsWhere covers about the same number of domains as MixRank(possibly more), but it also covers 80+ different ad networks. MixRank covers only one – Google Adwords. Because of this the data from the United States is actually a lot more extensive than anything MixRank can really offer.

      Reply
  1. avatarWendy

    Thanks for the nice writeup on our services! We are continuously expanding our data in the US along with the 11 other countries we support. We also cover over 60 ad networks in display and mobile and always growing!

    Reply

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