MagPointer Puts The Power Back In PowerPoint Presentations

With Prezi on the rise to becoming the leading competitor in delivering smooth, professional presentations, it’s hard to remember the days of simple PowerPoints. In fact, has had several stories on Prezi, including one by our own Ramon Ray. With an increasing number of features and strong communication between users and the Prezi team, it’s easily one of the best methods for creating stellar presentations.

The team over at, however, is working on bringing users back to Microsoft PowerPoint. MagPointer, an add-on for PowerPoint, seeks to help users relieve the stress of creating slideshow animations in advance by letting them do it on the fly. With MagPointer you can enlarge, focus, zoom, or highlight specific elements or areas of your slides as you go through them.

The focus on MagPointer is to allow presenters to better communicate with their audience, to better present and clarify information effectively. With the ability to draw the focus to a particular element or area of the PowerPoint, you can stop your presentation as questions arise, and address them easily. In doing so, MagPointer saves a lot of time in advance, relieving the presenter from having to add animations beforehand.

Overall, MagPointer seems to be one side of the coin, with Prezi on the other. With MagPointer and PowerPoint, you can easily convey information, focus on audience interaction, and efficiently train, teach, or otherwise instruct. With Prezi, your presentations will have that extra “wow” factor that will create a dazzling and interesting slideshow that captures audiences.

Surely in any business there is need to achieve both of these goals, and any good business should allow itself to be flexible and use all resources at hand. Is Prezi the “PowerPoint killer,” and does MagPointer make Prezi unnecessary? Of course not. Every business needs to use the tools at hand to better itself. These are both simply tools at a business’s disposal.

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Dimitri Jordan

Dimitri Jordan is a student working on a B.A. in Cultural Anthropology and a second in Ancient Studies. He is also a freelance writer, often concerned with concepts in technology and media.

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