Beyond Hot Chicks: GoDaddy Is Going Beyond Domain Names To Service Your Small Business

For several years, we’ve come to know GoDaddy as doing two things very well: a) selling cheap domain names and b) advertising those domain names through scantly clad women. The strategy looks like it’s paid off.

However, there has been an audience turned off by GoDaddy’s advertising as well. Godaddy is a new company – from what I can tell.

I’m impressed to see that over the past several years (maybe it’s been months) GoDaddy has toned down and even done away with its racy advertising and has been more focused on events, advertising its awesome products and services and investing in services to help small businesses succeed.

It recently announced the purchase of Locu, a San Francisco-based company that helps local merchants ‘get found’ online. Competing in some ways with Yext, Yodle and ReachLocal, Locu ensures your company’s local listing is right on a variety of locally focused web sites.

I’m happy to see GoDaddy continue to provide a staggering tool kit of powerful online services for small business owners.

From domain names, to web hosting, to web site creation, GoDaddy offers a complete suite of small business offerings.

Competing head to head with GoDaddy is Yahoo, Webs.com, Network Solutions, Intuit, Google (to some degree) and others.

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About Ramon Ray

Ramon Ray, Marketing & Technology Evangelist, Smallbiztechnology.com & Infusionsoft. Full bio at http://www.ramonray.com . Check him out on Google Plus, Twitter or Facebook