Tech Thursday (10/31): Tech News and Updates from GoDaddy, Nitro, CakeMail and Brother

It’s Tech Thursday from Each week we take a quick look at recent small business and tech news and updates for the small business community and share them with you in a quick and simple round-up.





GoDaddy Acquires Ronin – Integrates Invoicing Into Online Bookkeeping


5th Acquisition in 15 Months Fuels GoDaddy’s Mission to Help Small Businesses


GoDaddy, the Web’s top platform for small businesses,has announced the acquisition of Ronin — an online invoicing company. The acquisition, made quietly in April, has been fully integrated into GoDaddy Online Bookkeeping — providing a full-service solution for any small business looking to simplify and organize their finances and get back to business.

“I am a new online business entrepreneur with very little business experience,” said Kelly’s Gourmet Doggie Owner Kelly Krieger. “GoDaddy Online Bookkeeping has made managing my revenue as well as costs so simple. It’s like Business Management for Dummies! As a one-person operation, there is very little time left in my day to manage my books, but thankfully GoDaddy Online Bookkeeping does it for me. I would recommend GoDaddy Online Bookkeeping to any business large or small, they have saved me!”

Online Bookkeeping combines GoDaddy’s 2012 acquisition of with Ronin. Outright helped small businesses track their income, expenses and taxes. Ronin, founded by Lu Wang, was recently listed on’s “27 Free Invoicing Tools for Small Businesses,” and was described as an “ideal solution for both small businesses and freelancers.” Ronin created a user-friendly invoicing product — taking the complexities out of the process for small businesses trying to get paid by their clients.

For more on this acquisition, click here.


Nitro Debuts Latest Version of Award-Winning Document Solution With New Cloud Integration


Nitro Pro 9 Offers the Most Robust Feature Set to Date With Addition of Cloud Offering

Nitro, a leading provider of document productivity and workflow solutions, today announced the release of Nitro Pro 9. This latest version of Nitro’s desktop offering provides integration with Nitro Cloud, a new service that gives powerful flexibility to businesses when sharing, signing, and collaborating with documents.

Nitro Pro 9 expands on the award-winning set of features that have helped the company become the trusted provider of PDF tools for over 50% of the Fortune 500, and the standard PDF software preload for PC giant Lenovo. The pairing of Nitro Pro 9 with the new Nitro Cloud offering demonstrates the company’s commitment to the paperless office, document productivity, and workflow efficiency.

“The latest release of Nitro Pro delivers on our promise to make the document lifecycle as painless as possible,” said Nitro’s Founder and CEO, Sam Chandler. “Pro 9 is an evolutionary leap forward for anyone who works with documents. For the first time, we connect the desktop to the cloud, enabling sharing, signing and collaboration online. Send documents to anyone for review, markup, or e-signing, all in the browser.”

In addition to the integration with Nitro Cloud, Pro 9 contains several new desktop features and enhancements, and an all-new look and feel. Highlights in the latest version include:

  • Nitro Cloud Integration. Nitro Cloud enables document sharing, signing and collaboration in the browser, with no desktop software required. Send documents for review, contracts for signing, and invite people to collaborate using Nitro Cloud’s online markup tools. Track everything, including document views, document versions and collaboration history.
  • All-new Look and Feel. Updated to the Windows 8/Office 2013 application style, Nitro Pro’s user interface is familiar to anyone who uses Microsoft Office, which means virtually no learning curve.
  • Compare PDFs – Visually & by Content. Nitro Pro’s PDF compare tool allows you to easily spot the differences when comparing two versions of a document. Quickly analyze inconsistencies in your documents, accelerating review processes and improving collaboration.
  • Enhanced Text Editing. New and enhanced intuitive text editing tools allow changes to text in paragraphs or line-by-line as well as easy switching between the two editing modes.

Nitro Pro 9 is priced at USD 139.99 per single user license. A free, fully functional 14-day trial is available for download.

For more on this story and the features offered, click here.


CakeMail Launches CakeMail 4



Helping Small Businesses Engage Customers by Providing Simple, Cost-Effective Email Marketing Application



CakeMail Inc. has announced the launch of CakeMail 4, an email marketing application that simplifies the way small businesses engage with customers. The new product is an
affordable, easy-to-use solution, created to help small businesses begin their email marketing efforts – regardless of the marketing resources, design background or technical expertise they have.
CakeMail 4 allows businesses to manage contacts, create personalized email campaigns from templates and simply send. It’s targeted at small businesses looking to build relationships with existing and potential customers, increase customer loyalty and retention, create brand awareness and drive revenue. 

“We want to be part of the success and growth of small businesses,” said CakeMail CEO Francois Lane. “Our goal was to put a simple yet powerful tool in the hands of small businesses; if they can email, they can CakeMail. We’ve removed the barriers of cost, complexity and time required to create email campaigns, so that millions of small businesses could begin reaping the benefits. CakeMail 4 was created with a ‘less is more’ philosophy – less time to send an email campaign, more time to focus on the core of your business.”

For more on this launch, click here.


Brother™ Introduces New Line of Compact, Multi-Page Scanners that Bridge the Gap Between Workgroup and Portable Scanners


The Flagship ImageCenter™ ADS-1500W Helps Users Maximize Productivity and Organization 


Brother International Corporation, a leader in business technology, today announced the launch of the ImageCenter™ ADS-1500W, the flagship model in their new series of compact scanners for small office/home office (SOHO) and small business users. With the introduction of this series of compact desktop scanners, Brother now offers a complete lineup of scanners including newly redesigned mobile scanner models and an award-winning1series of workgroup scanners.
Brother created the ADS-1500W to be a tremendous value for business customers, combining the economical price point and size of mobile scanners with a variety of advanced functions typically reserved for more costly desktop workgroup scanners. The ADS-1500W has a compact footprint of only 11.2” wide and 4.1” deep, but is packed
with advanced scanning features including simplex/duplex color scan speeds of up to 18 ppm2, a 20-sheet capacity auto document feeder, and web connectivity3. Plus, the ADS-1500W is compatible with Windows®, Mac® and Linux®operating systems, so it can be used in almost any small business, workgroup or home office environment.

The ADS-1500W can connect to a wireless network and the 2.7” color TouchScreen display lets users scan directly to popular cloud services including FACEBOOK™, ICASA
WEB ALBUMS™, FLICKR™, GOOGLE DRIVE™, EVERNOTE®, BOX and SKYDRIVE.3 Users can access a variety of scan-to destinations such FTP, network, e-mail server, USB flash drive4 as well as scan directly to compatible mobile devices using the Brother iPrint&Scan app.5.

For more on this from Brother, click here.

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Carolyn Crummey is a business and technology strategist and the owner of VirTasktic (, an agency dedicated to providing high-level virtual services to small businesses and entrepreneurs. A lover of technology and small business, Carolyn has built a career on the intelligent use of technology to increase business efficiency and productivity, which ultimately leads to greater profitability. Carolyn works closely with her clients to understand their challenges and helps them integrate the best technology solutions into their businesses so they too can enjoy great successes. You can follow Carolyn on Twitter at @CarolynCrummey or @VirTasktic.

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