Lenovo Is Buying Motorola from Google. Here’s Why it Matters To Small Businesses.

Google bought Motorola in 2011 for about $12 billion dollars. Google recently announced that it’s selling Motorola to Lenovo for $3 billion dollars. Why does this matter?

Google is a master at engineering simple and fast software – that does amazing things. Think Gmail, Google (search) and other awesome tools we use and love. However, Google is not the leader in making hardware – Lenovo does that quite well.

From this purchase expect to see Lenovo enter the phone business – not just selling computers anymore.

While Apple still reigns in creating smartphones, it’s got stiff competition from Samsung. Lenovo’s entry to the marketplace could cause even more serious competition.

What does this mean to you?

It means that we small business owners have a continued wider selection of smart phones, with amazing features to pick from. Here’s the key areas you need to focus on when buying a smart phone.

The wireless carriers – AT&T, Verizon Wireless, T-Mobile, etc. Make sure you have wide coverage, fast service and great support.

The cell phone you have will be a huge factor in how successful your mobile productivity is. This is where Lenovo comes in. Can it innovate enough to make a smart phone (or more than one) that makes a difference? Can it offer the marketplace something that Apple, Samsung and other vendors don’t have?

The software (apps) – the apps on your cell phone and those you download are critical to adding customized productivity to your day to day work day.

NEVER forget about your mobile security – in fact be vigilant of all apps you download and links you click on.


About Ramon Ray

Ramon Ray, Marketing & Technology Evangelist, Smallbiztechnology.com & Infusionsoft. Full bio at http://www.ramonray.com . Check him out on Google Plus, Twitter or Facebook