Ready To Buy Online Advertising from Amazon? Google Adwords Has More Competition

Amazon AdvertisementAmazon.com is the biggest retailer in the world. However, it’s not the biggest advertising platform and Amazon.com wants to change that.

As reported by the Wall Street Journal¬†Amazon.com is seeking to expand its own online advertising platform. First it will start by serving it’s own ads on Amazon.com, but industry observers expect that to grow to include 3rd party web sites as well.

Right now MOST advertisers use Google Adwords to place text, video or images on other web sites. However, in the future, expect Amazon.com to start serving those advertisements.

This is NOT going to happen overnight – but Amazon.com moves fast, has lots of money and the technical skill to make it happen.

If you’re a retailer it’s wise to keep your eye on what Amazon.com is up to.

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Ramon Ray, Editor & Technology Evangelist, Smallbiztechnology.com . Editor and Founder, Smart Hustle Magazine Full bio at http://www.ramonray.com . Check him out on Google Plus, Twitter or Facebook

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