Amazon is known for being one of the largest online retailers in the eCommerce world however, despite their many resources, it seems that small businesses still have a fighting chance to compete with them and all the other big dogs. Amazon, along with other retail giants, create stiff competition for small businesses, but there are some unique opportunities that smaller retailers can take advantage of to bridge the gap between themselves and larger retail stores.
In a recent article posted by Endicia, provider of online postage and shipping solutions for small businesses, “3 Ways Online Businesses Can Keep Up With Retail Giants”, Ramon Ray shares three ways that small businesses can make their online shop stand out from the retail giants. As a small business evangelist, Ramon knows a thing or two about competing with the big dogs. There are three ways, Ramon says, that small businesses can stand out and close the gap between other ecommerce businesses:
- Be Unique
- Focus on Personalization
- Make it Convenient
So, don’t let your small business get smothered by the retail giants! Check out Ramon’s article, here to find out how you can set yourself apart from your competition.