Author Archives: Carolyn Crummey

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Carolyn Crummey is a business and technology strategist and the owner of VirTasktic (www.virtasktic.com), an agency dedicated to providing high-level virtual services to small businesses and entrepreneurs. A lover of technology and small business, Carolyn has built a career on the intelligent use of technology to increase business efficiency and productivity, which ultimately leads to greater profitability. Carolyn works closely with her clients to understand their challenges and helps them integrate the best technology solutions into their businesses so they too can enjoy great successes. You can follow Carolyn on Twitter at @CarolynCrummey or @VirTasktic.

15 Key Strategies for Marketing to Different Generations

The most effective way to market your growing business is to customize the marketing strategy to your target customer demographics. Until a few years ago, you would have been right in thinking that differentiated marketing is for the big players with big budgets. However, that is no longer true. The internet has become the great [...]

Walmart Updates Website to Compete with Amazon in a Battle of the Ecommerce Space

Amazon is clearly the dominate force in the eCommerce space, with over $67.9 billion in online sales in 2013. But online retail is a BIG space and the question becomes, “if someone else can create the same experience as Amazon, can they take a portion of those sales?” Walmart is testing that very question and [...]

8 Online Invoicing and Time Tracking Tools for Small Business

One of the biggest challenges for many small business owners is managing finances, especially time tracking and invoicing. While there are many online solutions to choose from, finding one that meets all your businesses specific needs can be difficult. So we went on a quest to find the best in online invoicing and time tracking solutions [...]

6 Ways to Get Paid Faster and Keep Your Business Rock’n and Roll’n

For growing businesses getting paid on time is crucial for survival. Recurring delays in payment of invoices can quickly turn into a cash flow problem, especially with your business creditors waiting at the other end of the line. With payments piling up, you waste productive hours trying to collect amounts that customers owe instead of [...]

Uber Announces New Delivery Service Program: Could Google and Amazon Be In Their Crosshairs?

Uber, the transportation app that changed how people move by connecting riders to drivers, recently announced a new pilot program – Uber Corner Store. According to their blog, the program is a limited experiment that will run for only a few weeks in the Washington D.C. area and will allow Uber users to get delivery of staples [...]

Did Your Twitter Timeline Get Hacked? Nah… Twitter Is Just Deciding What You Should Be Seeing

If you were getting a little confused by posts appearing in your Twitter timeline from folks you don’t follow, don’t worry – you haven’t been hacked! It turns out that Twitter has decided that they know better than you do on what, and whom, you should be seeing in your timeline and have made a few changes to their policy to [...]

4 Ways To Use A Customer Database to Grow Your Business

Ramon Ray, editor of Smallbiztechnology.com recently sat down with Ashley Meyers of the Wells Fargo Business Insight series to discuss the importance of using a customer database to grow your business. During this live audio interview, Ramon discusses four ways every small business can use a customer database to grow their business, along with tips on [...]

2 Reasons Google Beats Microsoft in the Cloud

There have been a number of epic rivalries throughout history –  Hatfield v. McCoy, Ali v. Frazier, Connors v. McEnroe, Coke v. Pepsi, Yankees v. Red Sox; iOS v. Android – all of which have proponents from one side or the other spewing why they are clearly better than their rival. Well, there is another battle [...]

Must Attend Event for Small Business Owners: 9th Annual Small Business Summit in NYC

Join us for the 9th Annual Small Business Summit coming to NYC on October 22, 2014! The event, which is produced by Ramon Ray, editor and technology evangelist at Smallbiztechnology.com, and Marian Banger, business growth consultant at Prime Strategies, is a full day of Learning, Networking and Fun for those looking to GROW their small business. Attracting [...]