Author Archives: David Strom

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David Strom is a world-known expert on networking and communications technologies. Whether you got your first PC at age 60 or grew up with an Apple in your crib, Strom can help you understand how to use your computers, keep them secure, and understand how to create and deploy a variety of Internet applications and services. He has worked extensively in the Information Technology end-user computing industry and has managed editorial operations for trade publications in the network computing, electronics components, computer enthusiast, reseller channel and security markets. Watch my video product reviews at http://webinformant.tv and follow me on Twitter @ dstrom. To view a few of my presentations and to find out more about my speaking business, go to http://strom.com.

Why You Should Take Another Look At Corporate Blogging

Lost in the overall deluge of social media and other online tools is the lowly blog. But blogs are still one of the best ways for corporations to get their message delivered. And before you call me old school, consider that blogs are undergoing a bit of a renaissance as the linchpin of a communications strategy. A [...]

Why Small Businesses Need Firewalls

I have been spending time this week at a small media company called Mercury Labs. Despite their name, they don’t normally test anything, but ironically that is what I have been doing there. I was testing a bunch of integrated network security devices for Network World. These devices cover what is called unified threat management, [...]

David Strom: Why Online Advertising Has Many Benefits & Challenges For Small Businesses

From David Strom If you run a small business and aren’t an expert in online technologies, you will end up in one of three situations: –    you will quickly learn how to do some of the more important aspects of online marketing yourself, –    you will pay a lot of money to people who are [...]

Learning From Failure

About a month ago, I watch one of the TED Teen videos about learning from failure. It spoke to me and I started thinking about some of my failures in my professional life over the past years. I have had more of them that I initially thought of, and while that was a little depressing, it was instructive to [...]

9 U.S. Army Social Media Best Practices

Over the past several years, the US Army has developed an exemplary program in exploiting numerous social media methods, and done so without a lot of flash, expense, or personnel. They have an engaged audience, numerous followers, and maintained a multi-pronged campaign into all of the major social media networks, including recent beach-heads in Pinterest and Google+. All this, and [...]

Encrypt Your Hard Disk and Frustrate Thieves: Easy Protection. Big Security

Have you ever had your laptop stolen? There is more a sense of violation, of personal intrusion, than when someone breaks into your home or lifts your wallet. I have been robbed several times over the years, but losing the laptop hurt the most. It happened about seven years ago, I was on a business trip to [...]