Author Archives: Laurie McCabe

Laurie McCabe brings more than 20 years of experience in the IT industry to her current role as Partner at the SMB Group. Laurie’s expertise in market, channel and competitive analysis helps vendor clients capitalize on shifting market trends, and create successful go-to-market and outcomes. Laurie has built widespread recognition for her capabilities and insights in the small and medium business (SMB) market in several areas, including cloud computing, software-as-service (SaaS), collaboration, business solutions, social networking and managed services.

Dell’s Shifting Focus From PC’s To Technology Services

Laurie McCabe reports on Dell’s shift from a focus on PC’s to a vendor providing an overall range of technology services to growing businesses. Twenty-seven years ago, Michael Dell launched Dell with $1,000 and a streamlined sales and manufacturing model that revolutionized the PC industry. Sticking with this playbook, Dell achieved similar success in the […]

Social Media: How Does Your Small Business Stack Up?

Social media offers small businesses an inexpensive, relatively friction-free way to accomplish different business functions, from generating new leads to getting input for new product development. Consequently, its not surprising that small businesses are rapidly moving to take advantage of it. How far along the social media curve is your business compared to your peers? […]