Archive by category Business Intelligence

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The Story Of Chocolatey Success: Cavalier Adopts CRM And Business Intelligence To Get Ahead

Meet Cavalier, a Belgium based company that produces sweet chocolates without any added sugar. Cavalier was facing a problem: it was  getting too big and chunky! The software it used no longer fit its size. To put things in perspective, Cavalier has grown to become a company with over 199 products and more than 50 […]

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SalesForce.com Bolsters Portfolio with Acquisition of ExactTarget

First it was Radian6, then Buddy Media. Now ExactTarget is in the crosshairs of Salesforce.com and, as announced earlier today, is the newest acquisition at a price tag of $2.5 billion. Salesforce.com is a leading enterprise computing service that offers social and mobile cloud technologies focused primarily on sales, digital marketing and customer relationship management (CRM) applications. The addition […]

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4 Great Tips From The Small Business That Combined Pilates and Technology to Win Customers

Denise Posnak, founder of MyBOD™ Wellness Online Pilates and Yoga, is taking an innovative approach to her business. Instead of limiting her customer base to those living in her immediate area, Posnak provides her classes via the web. Utilizing Skype and Google+, Posnak is able to offer one-on-one sessions that customers can take in their […]

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Fine Tune Your B2B Targeting With Bizo Data Solutions

You’ve got Google Analytics, and you’ve read our Google Analytics 101 article, but you’re looking to soup things up for a more powerful marketing solution by fine tuning your B2B targeting. Well, Bizo just announced Bizo Data Solutions, a service that enables B2B companies to better understand and more efficiently engage target audiences across their […]

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Turning Data Into Profits: 5 Tips On How To Get The Most From Your Business Intelligence

Business intelligence. For many small business owners we have access to all kinds of business data, but we get lost when it comes to sorting it out and using it effectively to grow our businesses. In a recent article from Smallbiztechnology’s own Ramon Ray, that appeared in the Wells Fargo Business Insight Resource Center, he […]

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5 Best Practices For Bring Your Own Devices To Work (BYOD) Implementation

There are several security issues small business owners need to think about when implementing a BYOD (Bring Your Own Device) program and policy. You lose control of the IT. PC World says, “Company-issued IT typically comes with an acceptable use policy, and it is protected by company-issued security that is managed and updated by the […]

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Five Lessons To Protect Your Business From Identity Theft

Business identity theft has become a big problem across the United States, with businesses large and small losing millions of dollars every year and suffering huge challenges in recovery. NPR did a great story on business identity theft, saying, “Business identity theft takes many forms. Posing as a look-alike or sound-alike business to lure customers […]

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New Small Business Success Podcast From SCORE Answers Burning Questions

A great new resource for small businesses is coming from SCORE. They’re launching a small business podcast, which is great news for small business owners looking for more valuable resources to help them grow and manage their business. SCORE is a nonprofit association dedicated to helping small businesses get off the ground, grow and achieve […]