Archive by category Business Intelligence

Reinventing Your Business: Get Inspired For Less

Innovation is all about taking risks, trying new things, and building on your success. Every business reaches a point where old methods don’t work and demand begins to wane as new companies fill even the narrowest niche market. How can an established company reinvent itself to compete with brash newcomers without breaking the bank? Blow […]

6 Short-Term Goals for Long-Term Success

6 Short-Term Goals for Long-Term Success

Small businesses can create big success if they consistently set short-term, attainable goals. Whether your business is looking to expand into a new market, acquire new leads or make key new hires, these short-term goals will help you sustain momentum over the long term. 1. Make sales and marketing a priority. Clearly, sales and marketing […]

Website visitor survey

Four Benefits of Adding a Website Visitor Survey to Your Site

Customer satisfaction is everything in business. But understanding what customer’s want and how they would react to any changes in pricing, product, promotion and packaging (Phillip Kotler’s 4 P’s of marketing), can be unnerving for any new business owner.Traditional survey methodologies like customer-interviews or panel discussions can be time-consuming and expensive. And while social media is a great […]

Syncing Contacts Is A Whole Lot Easier With These New Tech Tools

A key area to success in business is keeping contacts, emails and appointments organized.  It can, however, become a daunting and time-consuming task.  Applications that can ease and speed up the process are worth investigating. Newer and more seasoned companies offer services to ease your organizational ills.  Take Plaxo, an experienced team that has provided […]

The Story Of Chocolatey Success: Cavalier Adopts CRM And Business Intelligence To Get Ahead

Meet Cavalier, a Belgium based company that produces sweet chocolates without any added sugar. Cavalier was facing a problem: it was  getting too big and chunky! The software it used no longer fit its size. To put things in perspective, Cavalier has grown to become a company with over 199 products and more than 50 […]