Archive by category General

Content ROI

How to Calculate ROI When People Share Your Content

There are several key benefits associated with having profiles other than your own branded social media accounts share your company’s content. It increases brand recognition, helps improve brand loyalty, provides more opportunities to convert, and often results in higher conversion rates. According to Ambassador, 71% of customers who have a good experience interacting with a […]

15 Top Tips to Choose the Best Technology for Your Business Needs

There’s an overwhelming amount of business technology products on the market. For small business owners, where trial and error isn’t an option, what’s your best tip for most efficiently navigating technologies? The Young Entrepreneur Council (YEC) is an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, YEC recently launched […]

14 Cost-Effective Strategies to Re-Engage Your Customers End of Season

What’s one low-cost strategy small business owners can employ to (re)engage customers during the holiday/end-of-year season? The Young Entrepreneur Council (YEC) is an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, YEC recently launched BusinessCollective, a free virtual mentorship program that helps millions of entrepreneurs start and grow businesses. […]

3 Reasons Hosting Matters

3 Reasons Hosting Matters

It’s true that there are various SEO benefits linked to addressing web design issues like mobile friendliness, yet there is also a significant detail many webmasters forget about: hosting. Hosting is often thought about briefly and a decision is made without so much as a glance in the rearview mirror. However, it’s important to remember […]

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13 Tech Elements That Are More Cost Effective for Small Businesses to Outsource

The Young Entrepreneur Council (YEC) is an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, YEC recently launched BusinessCollective, a free virtual mentorship program that helps millions of entrepreneurs start and grow businesses. 1. Software Developers  Software developers can come at a high cost, especially if you’re building a team that can […]