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10 Digital Marketing Channels to Keep an Eye On

10 Digital Marketing Channels to Keep an Eye On

What do you think will be the next big digital marketing channel and why? The Young Entrepreneur Council (YEC) is an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, YEC recently launched StartupCollective, a free virtual mentorship program that helps millions of entrepreneurs start and grow businesses. 1. Amazon As content marketing continues to drive results for […]

eCommerce Site Success: 9 Big Time Tips To Make Your eCommerce Site Better

eCommerce Site Success: 9 Big Time Tips To Make Your eCommerce Site Better

Selling online is easy – you use an ecommerce platform like Shopify, Infusionsoft, BigCommerce, Volusion or one of many other solutions and you’re done. Right? No. To successfully sell online it takes specific strategies and best practices. Julie Grace is the head of engineering at Tindie.com, a community for buying Arduino producdts –  interactive electronic […]

Holiday Free Shipping Battle: Target Takes on Amazon and Why Your Business Should Care

Holiday Free Shipping Battle: Target Takes on Amazon and Why Your Business Should Care

As the holiday season approaches, both brick and mortar and online retailers are looking for every advantage they can get to secure their piece of the sales pie. For small businesses, this can be a huge task as the big dogs, like Amazon, Target, Walmart and others, dominate sales due to their size. But, even […]

7 Retargeting Companies Startups Should Take Advantage Of

7 Retargeting Companies Startups Should Take Advantage Of

What is your favorite retargeting/remarketing company and why? The Young Entrepreneur Council (YEC) is an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, YEC recently launched StartupCollective, a free virtual mentorship program that helps millions of entrepreneurs start and grow businesses. 1. AdRoll You can’t argue with experience, and AdRoll has decades of experience with […]

Success with Social Marketing: How to Build A Strong Customer Following Using Social Media (Video)

Success with Social Marketing: How to Build A Strong Customer Following Using Social Media (Video)

Do you struggle with social marketing in your small business? Are you lost when it comes to using social media to help GROW your business and build a strong customer following? If you answered “YES” to either question, then we have a gift for you! Our very own Ramon Ray, technology and marketing evangelist and the editor […]

The Rise of Small Business: How Technology is Finally Favoring Mom’n’Pops Over Walmart

The Rise of Small Business: How Technology is Finally Favoring Mom’n’Pops Over Walmart

If you’ve booked a flight, read a book, or listened to a song recently, you are a walking testimony to how new technology can change entire industries. However, the unwelcome truth behind most new innovations is that they are accessible, at least at first, only to the lucky – and wealthy – few. Innovation can […]

Walmart Updates Website to Compete with Amazon in a Battle of the Ecommerce Space

Walmart Updates Website to Compete with Amazon in a Battle of the Ecommerce Space

Amazon is clearly the dominate force in the eCommerce space, with over $67.9 billion in online sales in 2013. But online retail is a BIG space and the question becomes, “if someone else can create the same experience as Amazon, can they take a portion of those sales?” Walmart is testing that very question and […]