Archive by category Get Customers

Marketing Isn’t Enough. How To Up Your Game with Customer Targeting

Marketing Isn’t Enough. How To Up Your Game with Customer Targeting

You’re a small business that is marketing like crazy in an effort to get new customers and sales – but it isn’t working. What’s going wrong? Why aren’t your marketing strategies bringing new customers to your door? Isn’t that how marketing is supposed to work? You’ve just hit the harsh reality that sometimes marketing isn’t […]

How Insightly CRM Helps Small Business Owners Improve Communication and Collaboration

How Insightly CRM Helps Small Business Owners Improve Communication and Collaboration

Customer relationship management (CRM) is one of the secret weapons that growing companies use to manage their internal communications, communicate with employees and overall run their business more effectively. (Welcome to sponsored reviews, from SmallBizTechnology.com and Small Business Trends) I recently spoke with Bob Greenlees, director of operations and business development, at data migration company ShuttleCloud, who shared with […]

The Small Business Advantage in Omni-channel Marketing

The Small Business Advantage in Omni-channel Marketing

When it comes to marketing, big companies typically have an advantage over small business – but not all the time. According to Ramon Ray’s latest blog post on the Endicia Savvy Shipper blog, small businesses have big advantages when it comes to the hottest new form of marketing – omni-channel marketing. Omni-channel marketing has been […]

3 Tips on Using Social Content Marketing to Elevate Your Online Marketing

3 Tips on Using Social Content Marketing to Elevate Your Online Marketing

Printed pamphlet. Emailed newsletter. Company blog post. No matter what form it takes, most businesses do some form of content marketing as a way to distribute content to customers and set yourself up as an expert or a reliable source of industry information. Content marketing is an important way to attract customers – but are […]