Archive by category Get Customers

4 Ways To Use A Customer Database to Grow Your Business

4 Ways To Use A Customer Database to Grow Your Business

Ramon Ray, editor of Smallbiztechnology.com recently sat down with Ashley Meyers of the Wells Fargo Business Insight series to discuss the importance of using a customer database to grow your business. During this live audio interview, Ramon discusses four ways every small business can use a customer database to grow their business, along with tips on […]

Why Credit Card Swipe Wars Are A Trojan Horse For Small Business Mobile Payments

Why Credit Card Swipe Wars Are A Trojan Horse For Small Business Mobile Payments

So Amazon.com is the latest company to offier a credit card swipe processing system to small businesses. Other vendors include Square, Intuit, PayPal, Apriva and others. The mobile payments market is big and large companies want to ensure small businesses are using their services. The big difference these vendors offer is the fees they charge […]

Why Is Twitter Phoning Small Businesses Helping Them Optimize Their Twitter Advertising

Why Is Twitter Phoning Small Businesses Helping Them Optimize Their Twitter Advertising

Last week I received a Tweet (or maybe an email) from someone from Twitter. At first I thought it might have been someone from PR or business development or even marketing. It wasn’t. It was someone from Twitter’s advertising department calling to help me better optimize my advertising campaign on Twitter for the 9th Annual […]

Can You Pitch to Reporters on Social Media?

Can You Pitch to Reporters on Social Media?

Small business owners are often urged to network online, using sites like Twitter and LinkedIn to forge professional connections that help them as they build their businesses. As professionals strive to gain as much exposure as possible both online and through media outlets, many wonder if social media could be a great way to connect […]

Twitter Boosts Small Business Advertising With Two Weapons: Education and 1 to 1 Outreach

Twitter Boosts Small Business Advertising With Two Weapons: Education and 1 to 1 Outreach

I’m impressed with two ways that Twitter is making moves to catch up with Google and Facebook and help small businesses use it’s platform for advertising. Twitter Advertising is pushing LOTS of great education about how to use its platform better. Guides, tutorials and etc. Secondly, Twitter is reaching out to individual small business businesses, with […]