Archive by category Marketing and Sales

Tips to Build a Winning Ecommerce Store

Tips to Help Your Business Build a Winning Ecommerce Store

Whether you’re starting up a new business or own an existing brick-and-mortar location, you’ve likely considered setting up an online store to reach a wide customer base. If you’re considering selling products or services online, there are two things you should know: There has never been a better time for e-commerce. It has never been […]

Brandon-Stanton

Build A Tribe And Sales Will Follow. Learning From “Humans of New York” Photog

Humans of New York photographer Brandon Stanton is using his viral fundraising prowess to help pediatric cancer patients at Memorial Sloan Kettering Cancer Center, reports Crains NY. Sure, with 17.6 million Facebook users and 5.3 million Instagram followers it’s pretty “easy” to raise millions for a cause. But there’s a lesson here for ALL of us […]

Smart Hustle Recap: Robert Herjavec Interview, Hiring Tips, & Protecting Your Biz in a Divorce

Smart Hustle Recap: Robert Herjavec Interview, Hiring Tips, & Protecting Your Biz in a Divorce

It was a great week at Smart Hustle, where we tackled a variety of important topics related to small business – growth advice shared in a Robert Herjavec interview, hiring tips for your small business team, and even guidance on the uncomfortable topic of protecting your business in the case of a divorce. On Wednesday, […]

Smart Hustle Recap: Robert Herjavec Interview, Hiring Tips, & Protecting Your Biz in a Divorce

Smart Hustle Recap: 3 Informational and Inspirational Smart Hustle Interviews

Smart Hustle Magazine is known for interviews. As a site that is both for small business owners and about small business owners, Ramon Ray uses audio and video interviews to tell inspiring small business stories and keep readers informed about the latest technology and small business advice. In this issue of the Smart Hustle Recap, […]

Smart Hustle Recap: Robert Herjavec Interview, Hiring Tips, & Protecting Your Biz in a Divorce

Smart Hustle Recap: Small Business Week Events + 3 Amazing Interviews

Small Business Week has officially begun! Maria Contreras-Sweet, the administrator of the Small Business Association (SBA), declared May 1-7 as the dates for Small Business Week 2016, so it is officially time to boost your small business knowledge and celebrate your favorite small businesses. In this Smart Hustle Recap we have a huge list of […]

customer-profiles

Why Segmenting Your Customers Is A Must For Your Business. Lesson From Cruise Boats.

Cruise boats are offering very exclusive areas of access for their highest paying customers, as reported by the NY Times. They can offer regular cruises for $4,000 and offer cruises for the very wealthy for $30,000. What can your business learn? If you’re not using CRM sales and marketing software, then you’re not able to properly segment […]

cash-flow-button

What Every Business Should Learn from Apple. Sell More Than Hardware, Boost Revenue with Services

Sure, Apple sells great looking hardware, but as reported by the WSJ. It’s array of services is what will keep the profits coming, over and over again. The WSJ writes, “The bulk of Apple’s services revenue comes from apps. Apple keeps 30 cents of every dollar that flows through the App Store. In January, the […]

Facebook Advertising

For Small Businesses, Facebook Is the Dominant Media Pillar

There’s 4 big pillars of advertising – print (newspapers, magazines), radio, TV and Facebook. End of story. It’s not …and social media…it’s “and Facebook”. Facebook’s $5.2 billion of advertising revenue in the first quarter, 1.7 billion users, profit of $1.5 billion continue to make Facebook a POWERFUL contender far beyond it’s rivals such as Twitter […]