Archive by category Social and Online Content

13 UX Elements Your Website Needs to Engage Visitors

In today’s digitally driven world, where everyone is looking for instantaneity, what’s the most important user experience/user interface (UX/UI) aspect a company’s website should succeed at in order to engage visitors? These answers are provided by Young Entrepreneur Council (YEC), an invite-only organization comprised of the world’s most promising young entrepreneurs. YEC has also launched BusinessCollective, a […]

How Big Data and Automation are Giving Marketers Real-Time Solutions

Anticipating customer needs is a necessity of today’s marketing plans. It’s not enough to wait for a customer to come to you; the best marketing strategies involve intuitive thinking so that consumers have what they need without having to look for it. Advancements in Big Data – or the analysis of customer behaviors online and […]

How the Recent Facebook Algorithm Change May Affect Your Business

In January of this year, Zuckerberg announced that Facebook would be making significant changes to its News Feed algorithm over the next few months. The new algorithm will prioritise content from friends, family, and groups, at the expense of public content from businesses, brands, and media organisations. Why? Zuckerberg explains that “recently we’ve gotten feedback […]

11 Important Factors to Consider When Choosing Your Web Host

What’s one of the most important factors to consider when choosing a web host for your company site? These answers are provided by Young Entrepreneur Council (YEC), an invite-only organization comprised of the world’s most promising young entrepreneurs. YEC has also launched BusinessCollective, a free virtual mentorship program that helps millions of entrepreneurs start and grow businesses. […]

13 Low-Cost Ways for Small Businesses to Increase Digital Brand Value

The Young Entrepreneur Council (YEC) is an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, YEC recently launched BusinessCollective, a free virtual mentorship program that helps millions of entrepreneurs start and grow businesses. 1. Tell Your Story  If you are just starting out, tell the story of how your company came to […]

Don’t Get Trashed – Engage Your Email List!

Email marketing. When done right, it’s an incredibly powerful tool for moving your business forward. When done wrong, however, it can drive potential customers away for good. So how do you make sure your email list is a powerful marketing tool for your business? It’s all about keeping your email subscribers engaged. And by following […]