Archive by category Social and Online Content

SuperTasker – An Outsourcing Solution for Your Digital Tasks

SuperTasker – An Outsourcing Solution for Your Digital Tasks

Small business equals small staff, a fact that has many benefits but also some drawbacks. For example, at some point you’ve likely encountered tasks that go beyond your team’s skill set or available time, causing you to hire outside freelancers or independent contractors to complete the work. With the growth of platforms, finding a qualified [...]

Facebook “Call Now” Button Increases Local Awareness

Facebook “Call Now” Button Increases Local Awareness

In 2004, when Facebook was founded, the sole purpose of the site was to serve as a social networking platform for individuals to stay connected with their social circles.  Whether that be friends or family, many people sought out Facebook for their own personal use. Over the past many years, Facebook has continued to not only serve [...]

Study Reveals Power of Facebook for Small Business Marketing

Study Reveals Power of Facebook for Small Business Marketing

Social Media marketing has become an essential for small businesses today. With almost half of the world’s population being active on the internet, it is one of the fastest and most effective ways to reach consumers. However, with so many different social platforms to choose from, knowing how to get started is often the biggest challenge [...]

Hootsuite Ads Takes the Guesswork and Stress Out of Facebook Advertising

Hootsuite Ads Takes the Guesswork and Stress Out of Facebook Advertising

Facebook is an integral part of marketing for businesses large and small. Over 30 million small businesses use the platform for organic social media marketing and in February, 2015, Facebook announced that there are over two million who use their advertising services. As organic reach declines, more and more businesses are looking to Facebook ads [...]

Facebook Schmoozing Small Business to Sell More Ads

Facebook Schmoozing Small Business to Sell More Ads

If you are a small business, odds are that you have a Facebook page set up for your business to help promote your products and services and to interact with your customers and clients. And while the platform provides many marketing advantages to businesses, in many ways it fell short, mostly because Facebook’s focus for [...]

MANTA Study Shows that Facebook ROI Falls Short for Small Business

MANTA Study Shows that Facebook ROI Falls Short for Small Business

Manta, the company exclusively dedicated to helping small businesses, recently conducted a study of how small businesses view social networks and the effectiveness they provide to their marketing. This study, which comes just as we begin to see an increase in social networks courting small business for advertising revenue, revealed some interesting insight, including that [...]