Archive by category Blogs

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Epic Fail: Ignore Video Content Marketing

“There are three kinds of lies: lies, damned lies, and statistics.” – Benjamin Disraeli. The two-time British prime minister said that in the 19th century and when statistics come from the mouths of politicians, he’s probably right on target. However, when we’re looking at business trends, statistics tend to more closely reflect the truth and […]

web content management

clearString: A Web Content Management System Developed For and Catering To Small Business

When it comes to open-source, free to use content management systems, the first thing that pops into every tech-savvy’s mind would either be WordPress or Joomla. Though, they’re best at what they promise, but when we measure the quality and compatibility of their features and add-ons (plug-ins to be precise), some of us might feel […]

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It’s Tumblr Time! 10 Tips For Using Tumblr To Market Your Small Business

Yesterday was a big day in Yahoo‘s quest to remain relevant. They purchased Tumblr for $1.1 billion and significantly revamped Flickr. And in buying Tumblr, Yahoo CEO Marissa Mayer promised its millions of users that they wouldn’t “screw it up.” Tumblr users are full of fear over the acquisition, but Forbes has a number of […]

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Five Simple Steps To High-Quality Content

Creating high quality content means creating value to keep your audience engaged. As more small businesses move into content marketing by using their blogs, articles and videos to capture a new audience and drive more traffic, here are our must-know content creation tips: 1. Know your audience Different types of content appeal to different people. […]

business communication

The How To’s Of Writing Content For Your Blog vs. Social Media vs. The Web (Infographic)

As the CEO of a small business, you are undeniably wearing multiple hats and deciphering your marketing strategy is just one of them. Today, regardless of the size of your business, you need to reach out to clients beyond the brick and mortar via emails, social media, websites, blogs and professional networks, with the style […]

integrate facebook with website

14 Days of Facebook Marketing Tips. Tip #5: Integrate Facebook With Your Website and Blog

Facebook Marketing Tip #5: Integrate Facebook With Your Website and Blog   Welcome to 14 Days of Facebook Marketing Tips, on the occasion of the upcoming launch of “The Facebook Guide to Small Business Marketing” (Wiley) by Ramon Ray, of Smallbiztechnology.com and Infusionsoft. Buy Ramon’s latest book on February 19th and get a digital box of goodies as […]