Archive by category Online Video

Smart Hustle Recap: Winning New Business, Facebook Live & IT Security

Smart Hustle Recap: Winning New Business, Facebook Live & IT Security

It happens to many small businesses: you start out strong, generating a buzz that draws in customers and grows sales. Then time passes, and you realize you have not been winning any new business lately. While there is much to be said for keeping your existing customers happy and loyal, the only way you can […]

Smart Hustle Recap: Marketing via Word-Of-Mouth, Instagram Stories, and Videos

Smart Hustle Recap: Marketing via Word-Of-Mouth, Instagram Stories, and Videos

Earlier in 2016, Smart Hustle conducted its first survey to understand the goals and challenges of Smart Hustle readers. One solid finding that emerged was that our small business readers are very concerned about marketing: marketing strategy was listed as a top challenge and survey takers said they were eager to learn more via additional […]

Smart Hustle Recap: Biz Expert Tips on Video Marketing, Time Management & More

Smart Hustle Recap: Biz Expert Tips on Video Marketing, Time Management & More

If you run a blog on your own business website, you know how much work goes into keeping the blog updated. At Smart Hustle, we are happy to have an excellent team who can help make that happen. In addition to our own writers, we accept contributions from readers and also have a pool of […]

Smart Hustle Recap: Google Analtyics How-To, Recovering from a Sales Slump, and More!

Smart Hustle Recap: Google Analytics How-To, Recovering from a Sales Slump, and More!

When it comes to your marketing and sales efforts, one of the most important things that you need to do is track statistics related to your progress. How else would you know when something is (or is not) working? How else could you refine your campaigns and improve your performance? One of the most helpful […]

video-metrics

3 Video Metrics Every Small Business Should Be Thinking About

3 Video Metrics Small Business Should Be Thinking About by Brad Jefferson, CEO & Co-founder, Animoto   It’s becoming harder for small businesses to ignore video in their marketing strategy. A recent Animoto study found nearly two-thirds of consumers believe companies that use video know how to reach their customers, and one in four consumers […]

Oct14_Post 1

How to Use the Most Powerful Sales Tool: YouTube

In baseball utility players are never the stars; they’re pretty good at everything, but don’t excel in anything. In content marketing, the story is different. According to a study conducted by Aol Platform, when it comes to online sales, YouTube works best at the beginning of the sales cycle and also as the “closer.” In […]