How the Recent Facebook Algorithm Change May Affect Your Business

In January of this year, Zuckerberg announced that Facebook would be making significant changes to its News Feed algorithm over the next few months. The new algorithm will prioritise content from friends, family, and groups, at the expense of public content from businesses, brands, and media organisations. Why? Zuckerberg explains that “recently we’ve gotten feedback […]

Facebook Business Pages – Why You Should Constantly Tweak Your Facebook Page

Facebook is constantly evolving its platform. Recently it upgraded the capabilities and integrations of Facebook Pages to enable you to do more and better engage with your customers. These upgrades include better integrations with multiple service providers such as: Start Order – Accept orders with delivery.com or Slice. Book Now – Book appointments with HomeAdvisor, […]

Facebook Workplace: Now Collaborate With Your CoWorkers Using Facebook

Professional collaboration tools are the rage. Smart companies know that the only way to stay competitive is to ensure fast, easy and clear communication can occur between employees. This collaboration occurs between entire companies and definitely between workgroups. Slack has the BRAIN SHARE of collaboration amongst so many. Other tools include Jive and of course […]

10 Important Facebook Marketing Tips Every Business Owner Needs To Know

As the largest social platform in the world, Facebook can help businesses connect with new customers, build brands and drive sales. Jeremy Howie is a Facebook Marketing expert, and gives his insight in this article. He’s a member of the Facebook 2016 SMB Council, digital marketing thought leader, and CEO of Enlightened Marketing LLC. You can […]

For Small Businesses, Facebook Is the Dominant Media Pillar

There’s 4 big pillars of advertising – print (newspapers, magazines), radio, TV and Facebook. End of story. It’s not …and social media…it’s “and Facebook”. Facebook’s $5.2 billion of advertising revenue in the first quarter, 1.7 billion users, profit of $1.5 billion continue to make Facebook a POWERFUL contender far beyond it’s rivals such as Twitter […]