Shopping on Instagram (and Beyond) – What to Expect

Instagram as it stands is crucial to the development of businesses everywhere. Whether it’s paying Instagram influencers to promote brands, managing user-generated content campaigns, or purchasing Instagram ads, Instagram has developed as one of the premiere apps for businesses looking to increase their brand awareness. Since the 2016 launch of the “Instagram Business Profile,” in […]

Smart Hustle Recap: Marketing via Word-Of-Mouth, Instagram Stories, and Videos

Smart Hustle Recap: Marketing via Word-Of-Mouth, Instagram Stories, and Videos

Earlier in 2016, Smart Hustle conducted its first survey to understand the goals and challenges of Smart Hustle readers. One solid finding that emerged was that our small business readers are very concerned about marketing: marketing strategy was listed as a top challenge and survey takers said they were eager to learn more via additional […]

10 Digital Marketing Channels to Keep an Eye On

What do you think will be the next big digital marketing channel and why? The Young Entrepreneur Council (YEC) is an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, YEC recently launched StartupCollective, a free virtual mentorship program that helps millions of entrepreneurs start and grow businesses. 1. Amazon As content marketing continues to drive results for […]

Don’t Buy Twitter Followers. It Is Tempting Here’s 3 Reasons To NOT Do It

Buying social traffic can be tempting. The NY Times extensively writes about buying Twitter followers here. With so many companies beating their chests trying to get their PR teams to boost Facebook likes, Twitter followers and Instagram views it’s no wonder that “buying traffic” appears to be a logical move. For some, buying social traffic […]

Chirpify Makes Leveraging Social Media Easier with #actiontag Hashtag

Businesses that use Twitter, Facebook, Instagram and the other popular social media platforms for marketing are growing accustomed to the value of  the hashtag. They can be used to gain visibility for a post, participate in ongoing conversations, or promote a specific event or product. Social media service Chirpify has come up with an even […]

3 Tips To Using #Hashtags Effectively Without Going Overboard

As I was perusing my personal Facebook page this morning, I came across a post by a friend of a funny Youtube video by Jimmy Falon and Justin Timberlake called “#Hashtag”. Since I’m always up for a good laugh, and it’s related to a new technology / marketing phenomenon, I couldn’t resist and had to […]

Making Your App More Search Friendly: Christmas 2011 to the Rescue

While the “so-called experts” tried to figure out if the 2011 holiday shopping season would be an economic boost, one app search engine already knew the outcome would be positive. In their November monthly report, the app search engine Chomp monitored increased Android and Apple iOS apps activity. Mobile device users had a greater number […]